WTA Launches First Global Marketing Campaign In Four Years: 'It Takes' - Page 2 - TennisForum.com
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post #16 of 118 (permalink) Old May 13th, 2019, 08:50 AM
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Why does it feel like they are tagging the wrong person for each phrase?
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So what happens when a friend or partner holds a different opinion against your favorite?
- Agree to disagree, don't hold grudges for someone else

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post #17 of 118 (permalink) Old May 13th, 2019, 09:45 AM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

The one and only, Jelena Jankovic

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post #18 of 118 (permalink) Old May 13th, 2019, 10:00 AM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

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Originally Posted by The Dark Blue View Post
The one and only, Jelena Jankovic

I thought spotlight would be the word for her

Honestly I feel those words are actually telling these players what they need rather than what they have.

It takes energy - Simona Halep - runs out of energy in finals
It takes persistence - Naomi Osaka - she gave up quite easily in some matches
It takes fight - Karolina Pliskova - the AO v. Serena yes, Dubai v. Hsieh no
It takes will power - Sloane Stephens - Often times her face on court is I don't want to be here...
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- Agree to disagree, don't hold grudges for someone else

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post #19 of 118 (permalink) Old May 13th, 2019, 10:25 AM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

I love how JJ is glammed up in evening wear while the other players are in their tennis kits. So far it's the only headline that perfectly matches the player
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post #20 of 118 (permalink) Old May 13th, 2019, 10:39 AM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'


But I, being poor, have only my dreams
I have spread my dreams under your feet
Tread softly because you tread on my dreams
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post #21 of 118 (permalink) Old May 13th, 2019, 11:29 AM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

I don't recognize some of them

it also takes charisma , apparently ...

Attached Images
File Type: jpg 2019-05-13 13_31_19-Facebook.jpg (20.8 KB, 20 views)

Conchita MARTINEZ-Mary PIERCE-Lindsay DAVENPORT-Martina HINGIS-Serena WILLIAMS- and new legend Monica PUIG
Kata Srebotnik - Anabel Medina-Garrigues - Arantxa Parra-Santonja
Garbiñe Muguruza- Caroline Garcia- Polona Hercog- Astra Sharma - ...




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post #22 of 118 (permalink) Old May 13th, 2019, 11:31 AM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'



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post #23 of 118 (permalink) Old May 13th, 2019, 11:42 AM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

Quote:
Originally Posted by The Dark Blue View Post
The one and only, Jelena Jankovic

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post #24 of 118 (permalink) Old May 13th, 2019, 11:56 AM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

This just seems stupid, I’m sorry, but random words in terrible font with headshots is supposed to do what?
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post #25 of 118 (permalink) Old May 13th, 2019, 12:07 PM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

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This just seems stupid, I’m sorry, but random words in terrible font with headshots is supposed to do what?
Like all of their marketing campaign to be honest. I love Petkovic's response


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post #26 of 118 (permalink) Old May 13th, 2019, 12:09 PM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

Ahn



Olaru



Kenin


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post #27 of 118 (permalink) Old May 13th, 2019, 12:09 PM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

Strycova

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post #28 of 118 (permalink) Old May 13th, 2019, 12:10 PM
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post #29 of 118 (permalink) Old May 13th, 2019, 12:16 PM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'

Hey at least they're trying, right? But look on the bright side, this will be a meme machine for this place. I can already imagine all the dumb sigs on here.

Osaka - It takes... patience my young Padawan.

Svitolina - It takes... forgetting you're playing a Slam.

Halep - It takes... holding serve right after a break.

Stephens - It takes... wanting to actually be there.

Kvitova - It takes... not looking at the rankings before a match.

Kerber - It takes... thinking you're always playing a Slam.

Serena - It takes... forgetting that Margaret Court exists.

Sabalenka - It takes... control.

Keys - It takes... switching to the MLB.

Wozniacki - It takes... an MTO.

Yep, there's a lot of potential for this campaign.
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post #30 of 118 (permalink) Old May 13th, 2019, 12:55 PM
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Re: WTA Launches First Global Marketing Campaign In Four Years: 'It Takes'





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