[Monzanator]

Belarus has no sporting celebrities recognized on the US/European/Chinese market so it's obvious she won't make nowhere near as much on endorsements as Maria and Li even if she wanted to. She'll never be the richest WTA player even if she wins another 10 slams

[$uricate]

Originally Posted by Jimmie48

In terms of prize money I can totally see that happening. But she won't make nearly as much as Sharapova makes on endorsements, she's not the type for that.

Yeah, she could, but she just doesn't want to


Nothing to do with the fact she is unattractive and universally hated...

[ReboundAce]

They are actualy working hard on improving in the pr department, she recently hired Nadal's PR publicist, so who knows

[L'Enfant Sauvage]

Thank you Vika

Let's not pretend that it's her attitude that's costing her the endorsements. The fact is, she's not as hot as Sharapova/Kournikova, so she won't top them. She doesn't have the nationality of Li, so she won't top her. And she probably won't be in the GOAT discussion, nor does she have the incredible story (or nationality) of the WS, so she won't top them. There were plenty of well-mannered players like Clijsters who didn't rake in the endorsements/popularity, for the same reasons above. And similarly there's a certain blonde who exhibits a lot of the same behaviors as Azarenka(shrieking, cold on court mannerisms), but is super hot so she can get away with it without hurting her brand

[Lin Lin]

Vika

[NashaMasha]

Originally Posted by Lin Lin

She is talented,beautiful,strong,powerful,winning too many titles,she basically has everything to be the next global idol,of course she will have more sponsors and $$$

Vika is the bestHope she can dominate WTA for years

nobody will buy Sugarvikas

[wtftennis]

Originally Posted by Lachy

She has a terrible image in the eyes of the public. Most people don't know who the hell she is. And of those people that do know who she is, many would associate her with a terrible attitude + now bad sportsmanship.

She's young and she only cares about her tennis now so it doesn't matter. I mean, if she plans on using her reputation to build a career after tennis...things would probably need to improve.

All purely subjective, of course a lot of damage done by propaganda media, and gullible people. At the end there'll be people that love her and hate her.

[babsi]

What it boils down to is if a company think people will buy a product because she is endorsing it? She can forget about the US market now, she shut that market down in the semi.

If she was going to get good endorsements, it would have been after her win last year, but they never really happened apart from Citizen who was probably looking for someone with Kim retiring. Some companies seem to like endorsing a tennis player eg. Rolex

Let's talk about her current sponsors. Is Nike happy with her? Nike likes winners but probably felt a line was crossed on Thursday and she was probably told to toe the line in future.

[PhilePhile]

I think Vika could have made a million dollars or two just by having a logo on her black spandex for this recent championship match. This one may fit her perceived image:





Examples:

[Infiniti2001]

As long as she makes money in the career she chose , all is good... Fans are way too hang up/obsessed with endorsements

[Belmont Lad]

[longtin23]

Originally Posted by PhilePhile

I think Vika could have made a million dollars or two just by having a logo on her black spandex for this recent championship match. This one may fit her perceived image:





Examples:

I think Nike does not allow players to place other sponsors on the clothes...

[Mr.Sharapova]

In a parallel universe maybe.

[TNT2009]

Lin Lin is running for a TWAT 2013 competition.

[Jimmie48]

Originally Posted by longtin23

I think Nike does not allow players to place other sponsors on the clothes...

Correct, if they would Sharapova's dress would probably be plastered all over.

Nike players aren't allowed to display sponsorship badges, the only exceptions being the Chinese players as they have an exemption that precedes the current Nike deal.