Thank you Vika
Let's not pretend that it's her attitude that's costing her the endorsements. The fact is, she's not as hot as Sharapova/Kournikova, so she won't top them. She doesn't have the nationality of Li, so she won't top her. And she probably won't be in the GOAT discussion, nor does she have the incredible story (or nationality) of the WS, so she won't top them. There were plenty of well-mannered players like Clijsters who didn't rake in the endorsements/popularity, for the same reasons above. And similarly there's a certain blonde who exhibits a lot of the same behaviors as Azarenka(shrieking, cold on court mannerisms), but is super hot so she can get away with it without hurting her brand
