Originally Posted by Mary Cherry.
It's the equivalent of once a week for EPL matches though, pretty much what ESPN have now but instead of just subscribing to an extra channel you'd have to change your TV (+ broadband/phone since most come as a package these days) provider. Is it really worth it?
as far as i'm concerned, of course not.
but i'd expect they wouldn't be throwing that kind of money around unless they thought that they were going to benefit greatly from it. i don't disagree with you that its bad for the wta (though not financially), bad for your average fan and in the long run, the whole venture may be a disaster for bt. but their subscriptions will rise in the short term.