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ezekiel
Aug 5th, 2005, 11:21 PM
http://www.newswire.ca/en/releases/archive/August2005/05/c7655.html

Rogers rocks tennis
Rogers announces an exclusive concert presented by Sony Ericsson to help
customers LIVE OUT LOUD at the Rogers Cup this Summer

TORONTO, Aug. 5 /CNW/ - Rogers Communications Inc., the title sponsor of
the Rogers Cup, and Sony Ericsson, global sponsor of Women's Tennis
Association tour proudly announce the kick off of the 2005 Rogers Cup in
Toronto with the exclusive Rogers Rocks Tennis concert bringing together world
class tennis and world class music at the Rexall Centre in Toronto.
The concert event is exclusive to Rogers' customers and their friends and
features Finger Eleven, Sloan, David Usher and special guests Mobile. Rogers
Rocks Tennis will take place on Friday, August 12 at 6:30 p.m in the main
stadium at the Rexall Centre located at York University.
"The Rogers Rocks Tennis concert will deliver the same energy that fans
have come to enjoy during the Rogers Cup Tennis Tournament," said John
Boynton, Senior Vice President and Chief Marketing Officer, Rogers Wireless
Inc. "Rogers Rocks Tennis features a great line up of artists in Finger
Eleven, Sloan, and David Usher and special guests Mobile. Rogers customers can
win four tickets each to the Rogers Rocks Tennis concert and this is sure to
be an ace with the youth and young adults who have made Rogers Wireless their
preferred wireless carrier in Canada."
"Kicking off with the Rogers Rocks Tennis concert is a great way to
celebrate our commitment to music and our sponsorship of the Women's Tennis
Association," said Magnus Ahlqvist, General Manager of Sony Ericsson Canada.
"Accessing music is a natural development in the evolution of handsets and we
are pleased to work with Rogers Wireless to help customers realize their love
of music."
Any Rogers Wireless customer who activates a Sony Ericsson phone from now
to August 10 will receive four free tickets to the Rogers Rocks Tennis
concert. In addition, Rogers customers who text the word "TENNIS" to 4784 will
be entered into a draw to win four tickets. Five lucky Rogers customers who
enter to win tickets will be selected for backstage passes and a chance to
meet the bands.
For more information about the Rogers Rocks Tennis concert event, or to
purchase tickets to the Rogers Cup, visit www.rogers.com/rogerscup.

About Rogers:

Rogers Communications (TSX: RCI; NYSE: RG) is a diversified Canadian
communications and media company engaged in three primary lines of business.
Rogers Wireless is Canada's largest wireless voice and data communications
services provider and the country's only carrier operating on the world
standard GSM/GPRS technology platform; Rogers Cable is Canada's largest cable
television provider offering cable television, high-speed Internet access,
telephony and data networking services and video retailing; and Rogers Media
is Canada's premier collection of category leading media assets with
businesses in radio, television broadcasting, television shopping, publishing
and sports entertainment. For further information about the Rogers group of
companies, please visit www.rogers.com.

About Sony Ericsson
Sony Ericsson Mobile Communications and its affiliated companies serve
the global communications market with innovative and feature-rich mobile
phones, accessories, PC cards and M2M solutions. Established as a joint
venture by Ericsson and Sony in 2001, with headquarters in London, the company
employs more than 5,000 people worldwide, including R&D sites in Europe,
Japan, China and the U.S. For more information, please visit
www.sonyericsson.com and to purchase Sony Ericsson products visit
http://www.sonyericsson.com/us/shop.



For further information: please contact: Heather Armstrong, Rogers
Wireless, PH: (416) 935-6379, heather.armstrong@rci.rogers.com;
John Settino, The iPR Group for Sony Ericsson, PH: (416) 536-4741,
john@theiprgroup.ca;
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the media.