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goldenlox
Mar 17th, 2009, 10:59 PM
Women's tennis weathering economic storm: Scott
51 minutes ago
INDIAN WELLS, California (AFP) — The WTA Tour is weathering the global economic downturn, but chief executive Larry Scott said the women's tennis tour can't afford to be complacent as fans and sponsors feel the pinch.
"The message I'm sending to players is we have to work harder," Scott said, saying it was more important than ever for popular stars such as Serena and Venus Williams and Maria Sharapova - as well as the tour's lesser lights - to go the extra mile to publicize the game and make sure sponsors get value for money.
Scott said his task was to "sensitize" players, who may be unaware of just how tough financial times might impact them.
"I don't assume players have a full grasp of what's happening in the economy," Scott said. "I'm going to be asking them to work harder than they've ever worked before."
That said, Scott said the tour to date was in good shape. But the WTA is planning to survey its tournaments asking them to report on their finances in recent years and expectations for 2010 in an effort to spot and head off any potential problems.
But Scott insisted the tour "is in the healthiest financial position it has ever been in," noting that total prize money in 2009 is up 23 percent and adding that he was not aware of any tournament that had lost a title sponsor.
He noted that the tournament in progress at Indian Wells has the backing of a new title sponsor this year in BNP Paribas.
In addition, tour sponsor Sony Ericsson is on board through 2010. That means the WTA tour doesn't envision having to make the kind of move recently announced by the ATP World Tour, which is rebating three million dollars in fees to its 63 tournaments.
The rebate is the men's tour's answer to a request from tournaments that wanted a reduction in prize money.
"Times are tough, everybody knows that," the ATP's chief operating officer Flip Galloway said in a statement. "The ATP is trying to give its tournaments some financial relief to help them through the current difficult times."
Scott admitted that the current economic climate certainly wouldn't foster expansion.
"I'm not expecting to see any tournament that's growing," he said, noting that even if attendance levels remain relatively even, people will likely spend less while on the grounds and income from smaller sponsors will likely dwindle.
"We're going into uncharted waters in terms of the economy," Scott said. "If we continue to hold our own I'll be satisfied."

Elisse
Mar 17th, 2009, 11:31 PM
I've got an idea how the Tour can save some money....get rid of Larry Scott and get in someone else who actually knows about tennis! :o :tape:

This man lives in a dream world! Make the girls work harder? What's he trying to do...kill them all off before we get half way through the year! :help: Honestly, I don't think he knows what he's even doing, he seems to know nothing about the players and he definately knows nothing about the fans :rolleyes: If they want to promote the game more and increase fans to the women's game, try bringing down the ticket prices slightly so you get full stadiums.....properly release the commitment lists again so people actually know who is gonna be there in advance.....make all WTA tournaments have good quality websites with accurate information, live scores, and live streams.....improve and lower the cost slightly of Tour and tournament merchandise.....give more coverage to lower ranked players and not just Larry's personal favorites.....scrap all this new 'Mandatory' tournament BS as it's obvious forcing the girls to play tournaments they don't want to play just doesn't work.....try asking the players for their opinions on how to improve the Tour....try asking the real tennis fans how to improve the Tour and tournaments for a better fan experience......and scrap all this 'Roadmap' bull that was a badly thought out idea in the first place!

There you go Larry, that's a start on how you can improve things in this 'economic storm'! :o

Boomguy
Mar 17th, 2009, 11:34 PM
I've got a feeling the prize money will be lowered in the next few years time

itzhak
Mar 17th, 2009, 11:48 PM
"I'm going to be asking them to work harder than they've ever worked before."

he wants More sexy photoshoots....

goldenlox
Mar 17th, 2009, 11:53 PM
He's still mad at Sharapova probably, for not doing the shoot before Berlin without criticism

cyannnnn
Mar 17th, 2009, 11:57 PM
he want to postitute the girls of what???
i think he says that for sharapova because she can win money for the WTA. he want to kill her
i'm sure sharapova doesn't want to do any photoshoot.

supergrunt
Mar 18th, 2009, 12:04 AM
"I'm going to be asking them to work harder than they've ever worked before."

he wants More sexy photoshoots....

lol

SM
Mar 18th, 2009, 12:54 AM
Leisuresuit Larry

MarieC
Mar 18th, 2009, 01:39 AM
I find it hard to believe that the tour is in a healthy economic state, during a recession. And didn't the Berlin tournament fold because the sponsor pulled out, yet he's not aware of any tournaments losing a title sponsor :confused:

goldlion
Mar 18th, 2009, 02:42 AM
WTA should change Larry Scott. He's not doing anything good to the game.

I like the previous system more.