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Marcell
Sep 10th, 2007, 12:34 PM
CBS didn't get big star power in Justine Henin's quick win vs. Svetlana Kuznetsova the U.S. Open tennis women's final Saturday night — although Billie Jean King, dropping by CBS' booth, said the 126-pound Henin is "pound-for-pound the best athlete I've ever seen." And CBS' Dick Enberg, on the trophy presentation, didn't help by calling the divorced Henin by her married name.

The match, in preliminary national TV ratings, drew 2.1% of U.S. households — down 13% from last year.



http://www.usatoday.com/sports/columnist/hiestand-tv/2007-09-09-hiestand-tv-column_N.htm

Harvs
Sep 10th, 2007, 12:36 PM
CBS didn't get big star power in Justine Henin's quick win vs. Svetlana Kuznetsova the U.S. Open tennis women's final Saturday night — although Billie Jean King, dropping by CBS' booth, said the 126-pound Henin is "pound-for-pound the best athlete I've ever seen." And CBS' Dick Enberg, on the trophy presentation, didn't help by calling the divorced Henin by her married name.

The match, in preliminary national TV ratings, drew 2.1% of U.S. households — down 13% from last year.



http://www.usatoday.com/sports/columnist/hiestand-tv/2007-09-09-hiestand-tv-column_N.htm


well last year had maria. and altho people hate her, she bring in the viewers.

down 13%... DANG :(

eck
Sep 10th, 2007, 12:36 PM
Well that's expected.
No Hollywood Tennis star Maria, Serena and Venus.

Lady
Sep 10th, 2007, 12:37 PM
Down by just 13% without Sharapova (comparing to last year), but with the same Justine?
Sounds pretty good to me.

Posters here seriously love to exaggerate things.

winone23
Sep 10th, 2007, 12:38 PM
Poor CBS.

geoepee
Sep 10th, 2007, 12:40 PM
poor women's tennis.

aussie_fan
Sep 10th, 2007, 12:42 PM
Not surprised, was a fairly poor match anyway.

DimaDinosaur
Sep 10th, 2007, 12:42 PM
people don't know they are missing!!! that means MORE HENIN FOR ME!!!! :hug: YAY!!!!!!!!!!!!!!!!

dwynn10
Sep 10th, 2007, 12:48 PM
CBS didn't get big star power in Justine Henin's quick win vs. Svetlana Kuznetsova the U.S. Open tennis women's final Saturday night — although Billie Jean King, dropping by CBS' booth, said the 126-pound Henin is "pound-for-pound the best athlete I've ever seen." And CBS' Dick Enberg, on the trophy presentation, didn't help by calling the divorced Henin by her married name.

The match, in preliminary national TV ratings, drew 2.1% of U.S. households — down 13% from last year.

I can see why the ratings are down: 1) no American player; 2) Henin was the overwhelming favorite; ; 3) Kuzie is not an appealing player, appearance-wise, personality-wise, or game-wise; and 4) the match itself was horrifically lopsided, like so many other women's matches, so no reason to stick around.

Yeah, Enberg embarrassed himself out there miscalling Henin's name. He wasn't much better today after the men's final, calling the runner-up's tray a trophy. It might be time for him to follow Bud Collins out of the door.

chloe-l
Sep 10th, 2007, 12:52 PM
people don't know they are missing!!! that means MORE HENIN FOR ME!!!! :hug: YAY!!!!!!!!!!!!!!!!

:wavey:

kjn
Sep 10th, 2007, 01:14 PM
That's not a bit surprising. Sad to say but the no.1 in the world is not popular enough to carry the ratings let alone a slam final. But that's the reality of it, even the AO final got higher ratings just because 2 big name players Serena and Maria are in it. Not to be rude about Justine, as good as she is, her popularity just doesn't compare to Maria and the Williams sisters.

thetennisutopian
Sep 10th, 2007, 01:28 PM
Has the Men's final ratings come in yet?

Infiniti2001
Sep 10th, 2007, 02:18 PM
Has the Men's final ratings come in yet?

Since the mens' final followed Sunday football, the ratings will be higher-- besides Americans are slowly but surely warming up to Federer :shrug: He is on Regis and Kelly this morning .

Marcell
Sep 10th, 2007, 02:40 PM
Roger was on The Today Show and Regis And Kelly this morning. He seems so much more open and comfortable in the spotlight now.I was pleasantly surprise by his demeanor.

griffin
Sep 10th, 2007, 02:57 PM
I'm curious what the ratings for the quarters and the semis were.

Considering that the commentators kept saying that those matches (quarters/semis) "should have been the finals" (all but telling viewers not to bother), I'm surprised it wasn't lower.

Avid Merrion
Sep 10th, 2007, 03:08 PM
only 2.1% of households bothered to watch? ouch.
i wonder how many of them switched off during it as well....

Just Do It
Sep 10th, 2007, 03:17 PM
Poor Justine.

ToeTag
Sep 10th, 2007, 03:23 PM
Poor CBS.

I don't feel sorry for them. They do nothing to promote it. Is there even one ad about the women's final or the open in general during CBS primetime shows? I doubt it.

They also need to reel in their commentators - especially Mary C. She made a point of saying that the semi with Venus WAS the final. That's one of those things you think but don't say out loud. Mary didn't get the memo, I guess. However, I'm surprised that many ppl tuned in at all with state of women's tennis. I keep waiting for CBS to pull the plug on PT. When that happens the finals will probably get better. :lol:

vejh
Sep 10th, 2007, 03:28 PM
Good post toetag.

I am pleasantly surprised it managed to keep that many viewers. First off there were only 3 women promoted before the USO and during the 2 weeks. The finals wasn't promoted (last year the promotion was so intense and biased towards Pova to the point that her opposition was never shown in the ads.lol). Ju and Sveta were all but nameless, and faceless to the tele crowd. The WTA and USTA keep shooting themselves in the foot over and over and over and over.......you get the drift.

Expat
Sep 10th, 2007, 03:30 PM
only 13%
it shud have been down at least 25% without maria

Donny
Sep 10th, 2007, 03:44 PM
Expected. I didn't watch either.

They're prime time scheme is feast or famine; If people REALLY want to see it, then they can see it, because it's Saturday night, and everything... But if it's one of those matches you can live without seeing, then a lot of people skip it, finding something else to do on a Saturday night.

explorer
Sep 10th, 2007, 05:17 PM
Good post toetag.

I am pleasantly surprised it managed to keep that many viewers. First off there were only 3 women promoted before the USO and during the 2 weeks. The finals wasn't promoted (last year the promotion was so intense and biased towards Pova to the point that her opposition was never shown in the ads.lol). Ju and Sveta were all but nameless, and faceless to the tele crowd. The WTA and USTA keep shooting themselves in the foot over and over and over and over.......you get the drift.
Couldn't agree with you more. The rating is only down 13%? Too good, should have down something like 50% at least. The way they prompted the WTA tennis, is like Sharapova and Williams = Woman's tennis. When none of them there, there should be no tennis. How come the rating only down 13%? Maybe that nameless, faceless and promotionless Justine can actually draw some viewships, against all Amercian odds?

I don't understand those folks in US and WTA. If not for anything, they should know Justine is the most consistant player on the tour, is almost a lock to appear in the late stage of any tournaments she plays. And she has the most beautiful game to watch. They have never prompted her, yet she's come through to the end in many times. It doesn't matter how well you prompt someone, that someone has to go deep in the draw, so the money invested can have a better return, that's the bottom line. Looking how many talks on Maria's dressing before the tournament? How much effort Nike and IMG made to prompt her? After three rounds, it's gone. And many people don't watch early rounds. They really should clean their head.

On the other hand, I wish the rating had down much more than this, kill CBS even more.

Vamos.
Sep 10th, 2007, 05:33 PM
And this is why Henin is, arguably, the most boring number one ever.

eck
Sep 10th, 2007, 05:43 PM
And this is why Henin is, arguably, the most boring number one ever.

No, if you say Henin is boring, then same goes for Mauresmo.

And besides, it takes two to tango.
Sveta didn't do much to make this final interesting.

SunriseSunset
Sep 10th, 2007, 05:49 PM
I didn't tune in myself. One, because I didn't care for either player and two, because Henin was obviously gonna win so what's the point in wasting my time? The men's match was closer therfore more interesting.

It is sad for women's tennis that people tune in to watch based on the nationalities and whether they are "beautiful" or not. Why can't it be about talent?

PS. Someone said there's nothing to worry about, but I think it is. 2% is terrible. If it was down from 50+% then I wouldn't be worried, but 2%?

thrust
Sep 10th, 2007, 06:09 PM
Screw the ratings! Justine, the worlds best female player won, thats all that matters to me-ha ha!

Mightymirza
Sep 10th, 2007, 06:12 PM
No, if you say Henin is boring, then same goes for Mauresmo.

And besides, it takes two to tango.
Sveta didn't do much to make this final interesting.

thers no correlation..Amelie is really boring at times..While justine is :hearts: so aggressive!! And I couldnt care lesss about stupid ratings..American viewers are :tape: anyways..Allez juju...

roger_maria4ever
Sep 10th, 2007, 06:14 PM
...;11617260']well last year had maria. and altho people hate her, she bring in the viewers.

down 13%... DANG :( although people hate her?! yeah she just won the teen choice awards and people hate her :rolleyes:

Expat
Sep 10th, 2007, 06:15 PM
compare this with a 8 for US open 2002 women final
and they say the williams sisters are boring finals

freeandlonely
Sep 10th, 2007, 06:19 PM
And this is why Henin is, arguably, the most boring number one ever.

Or Kuznetsova the most boring number two ever?

roger_maria4ever
Sep 10th, 2007, 06:21 PM
Or Kuznetsova the most boring number two ever? couldn't agree more..justine is entertaining to watch..the thing is she played svetlana:tape:

Chrissie-fan
Sep 10th, 2007, 06:41 PM
Or Kuznetsova the most boring number two ever?
Or CBS viewers the most boring tennis audience ever?

Pushkin
Sep 10th, 2007, 06:48 PM
Those are the US ratings. Football-Soccer is the #1 sport in the world by far and it's not that big in the US. The ratings for the final must have been good in Europe but the match was terrible so it must be down a bit. Really want too see the men's final rating. It must be over the top in Europe and quite good in the US. Justine is the most exciting women player to watch by far. She just doesn't have that glamour look...

jellybelly
Sep 10th, 2007, 06:51 PM
Sorry, it was expected. Henin is ratings poison. The finals will get moved back to daytime thanks to her. They were only moved to nights to showcase the Williamses.

jellybelly
Sep 10th, 2007, 06:51 PM
Sorry, it was expected. Henin is ratings poison. The finals will get moved back to daytime thanks to her. They were only moved to nights to showcase the Williamses.

SerenaAndTheVee
Sep 10th, 2007, 07:02 PM
Not surprising at all. I'm constantly amazed, though, that tennis fans here and abroad expect Superbowl numbers year after year when that is impossible.

Vamos.
Sep 10th, 2007, 07:09 PM
No, if you say Henin is boring, then same goes for Mauresmo.

And besides, it takes two to tango.
Sveta didn't do much to make this final interesting.

I know but this is not about Mauresmo. I don't find Mauresmo boring, personally, and I know Justine fans certainly don't find Justine boring. In fact; I don't find Justine boring. I find her post-match interviews among the most interesting to read.

But most people don't care about that. As a number one player she cannot attract audiences like, say, a Federer can. He is not this sex symbol (I don't think:confused: ) nor is he really outspoken or anyhing but he has some kind of star quality to attract audiences. Henin doesn't. Not yet, anyway.

Pushkin
Sep 10th, 2007, 07:10 PM
Henin is the best player in the world and a great rating getter just not in the USA where a large portion of the population don't watch what is not american... Your point is so stupid it would be like saying Serena is rating poison in Belgium...Sure Henin can't be as popular in the US as Serena but elsewhere yes.

No.1Hingis
Sep 10th, 2007, 07:13 PM
I got aslept.. sorry but.. was a bad US Open for girls.. check, at the 8 last.. the half of players werent even in the top 10.. as we know .. Venus and Martina arent in the top the always get a lot of atenttion.. and without Sharapova and company in the 3rd round.. there were just two matches to watch.. Justine ag Serena and Justine ag Venus.. being the stellars the sisters.. Justine is a great athlete and Im sure is a good person but has not charisma as another 4 or 5 girls get between fans.. so the %.. and Kuzzy, uff!.. guess I better to not say something..

Pushkin
Sep 10th, 2007, 07:17 PM
Venus-Jelena Nicole-Shahar were the two best match of the open on the women's side.

plantman
Sep 10th, 2007, 07:20 PM
Down by just 13% without Sharapova (comparing to last year), but with the same Justine?
Sounds pretty good to me.

Posters here seriously love to exaggerate things.

My sentiment exactly!

plantman
Sep 10th, 2007, 07:23 PM
Sorry, it was expected. Henin is ratings poison. The finals will get moved back to daytime thanks to her. They were only moved to nights to showcase the Williamses.

TROLL........Alert

woosey
Sep 10th, 2007, 07:26 PM
is anybody shocked by this?

what exactly does henin do to promote the sport internationally or even at home?

does she travel to give clinics to poor children? does she speak to children about life and facing life's challenges?

in the context of the u.s., i don't think she actually likes it in this country. in particular, she does not seem to care for the u.s. open.

why should anybody who is a casual fan tune into watch her? i've watched tennis for years and i didn't watch.

while henin obviously has game, she is not capable of bringing the sport to a larger audience.

tennisIlove09
Sep 10th, 2007, 07:27 PM
part of the problem is Henin has really made herself popular in the USA.
But that's kinda how she likes it. She shuns away from the red-carpet (unlike Venus, Serena, Sharapova). She is much more like Davenport ... understated.

plantman
Sep 10th, 2007, 07:55 PM
is anybody shocked by this?

what exactly does henin do to promote the sport internationally or even at home?

does she travel to give clinics to poor children? does she speak to children about life and facing life's challenges?

in the context of the u.s., i don't think she actually likes it in this country. in particular, she does not seem to care for the u.s. open.

why should anybody who is a casual fan tune into watch her? i've watched tennis for years and i didn't watch.

while henin obviously has game, she is not capable of bringing the sport to a larger audience.

1st.....Most know why you didn't watch the final!
2nd.....Most casual fans would watch just because it's a
tennis final and would'nt be sour about who didn't
make the final!
3rd.....Do some research into a players background before
you start throwing out unwarranted criticism.

predrag
Sep 10th, 2007, 08:18 PM
Ratings 1997-present:

http://img69.imageshack.us/img69/4048/usotvratings01hc0.jpg

master40
Sep 10th, 2007, 08:24 PM
That's expected. Two boring players playing each other brings boring tv.

GracefulVenus
Sep 10th, 2007, 08:29 PM
hope no one is surprised!

enyinnayaigbokwe
Sep 10th, 2007, 08:33 PM
Wow................. Williams/Williams for 2001 and 2002!!!!!!!!!!!!! Nobody has come close at all!!!!!!!!!!

Pushkin
Sep 10th, 2007, 08:42 PM
Those are USA TV ratings not surprising that they have better ratings when americans are involved. Now can someone tell us about the european ratings...

griffin
Sep 10th, 2007, 08:53 PM
is anybody shocked by this?

what exactly does henin do to promote the sport internationally or even at home?

does she travel to give clinics to poor children? does she speak to children about life and facing life's challenges?


- No, I'm not shocked, I understand a) how the US market works and b) what a crap job the WTA and the USTA do of promoting people that aren't already big names (if it were up to them, we probably wouldn't know that much about Venus, Serena and Maria, either - that heavy lifting got done by their sponsors and their own PR people).

- I'll let her fans give you "exactly" but Justine does a tremendous amount of charity work, some of it with her own foundations, some of it with the UN. She seems more interested in DOING good than telling people about it, and speaking as someone who works for a non-profit, "doing" has a heck of a lot more impact.

Me, I think it's perfectly normal for the average fan to be more engaged when someone from their own country is playing. Serbia wasn't staying up all night to watch Venus in the quarters, right? I DO think the ratings would have taken less of a hit if the WTA and USTA did a better job of promoting a variety of players - or heaven forbid, the game itself - but that's not something you can hang on Henin or Sveta.

Marcell
Sep 10th, 2007, 09:02 PM
All the promotion in the world cannot help some players. Some people just aren't charismatic, no matter how hard they try. Some players just have that extra something on court that you cannot help but be drawn in by them.

vejh
Sep 10th, 2007, 09:14 PM
Well nothing beats a failure but a try. If they never try aggressively promoting then they'll never know. And if you never show/promotoe someone, then they will NEVER be known. There is no interest on the part of the USA or WTA to try and promote the sport, or the majority of players. They have failed miserably in that arena.

griffin
Sep 10th, 2007, 09:24 PM
All the promotion in the world cannot help some players.

First of all, it's not about "helping the players" - it's about helping their own tour and tournaments.

Second: no, pr can't raise Justine's (or Amelie's, or Lena's, or, or, or) the kind of recognition and high profile that the likes of Venus, Serena and Maria have. Hell, if the Willies were from Luxembourg and Maria lived and grew up in Russia, they wouldn't have the same profile in the US, either. But to say that a decent promotional campaign couldn't IMPROVE the name recognition and profile of those players is just silly.

Not to try is just stupid, and contrary to the tour's own interest.

Atreides
Sep 10th, 2007, 09:58 PM
The Williams sisters, Maria and even Kournikova (although she hasn't won a tournament) are stars. The latter are beautiful, the WS are succesful, black (still an exception in the tennis world) and have an incredible story behind them climbing their way out of the ghetto. The are red-carpet-folk, they model, act, appear in TV shows and magazines,... Especially the WS actively pursue fame and a career outside tennis.

Justine is just a small, not very attractive, supremely talented Belgian girl whose life is all about tennis. She does rarely appear in TV shows, even here in Belgium. She is extremely dedicated to her sport and that's the only thing that she wants to be credited for. Stardom isn't important to her. I even think she dislikes it a little bit.

Furthermore I think that stardom is even more important in the US/UK than in Europe. Believe me, around these parts the ratings are very high.

If Justine continues to dominate the tennis courts in the coming years, hopefully break some records, then I think that the same could happen to her that has happened to Roger. She will become a star because of her merit in her sport. Roger doesn't have a lot of star quality either I think. But he is a phenomenon. And if Justine manages that, the ratings will go up in America.

Atreides
Sep 10th, 2007, 10:04 PM
- No, I'm not shocked, I understand a) how the US market works and b) what a crap job the WTA and the USTA do of promoting people that aren't already big names (if it were up to them, we probably wouldn't know that much about Venus, Serena and Maria, either - that heavy lifting got done by their sponsors and their own PR people).

- I'll let her fans give you "exactly" but Justine does a tremendous amount of charity work, some of it with her own foundations, some of it with the UN. She seems more interested in DOING good than telling people about it, and speaking as someone who works for a non-profit, "doing" has a heck of a lot more impact.

Me, I think it's perfectly normal for the average fan to be more engaged when someone from their own country is playing. Serbia wasn't staying up all night to watch Venus in the quarters, right? I DO think the ratings would have taken less of a hit if the WTA and USTA did a better job of promoting a variety of players - or heaven forbid, the game itself - but that's not something you can hang on Henin or Sveta.


I really couldn't agree more with you. :worship:

I was staying up half the night to watch the final here in Belgium...because Justine (a fellow-Belgian) was in it! If Serena, Venus, Maria or any of the other 'superstars' were playing the final I would definitely NOT stay up until 4.30 AM.

And it's true about Justine's charity work. She has her own foundation, her own tennis academy, she was UNICEF ambassador and works with underprivileged children. She just doesn't brag about it to the press. That's not her goal.

-VSR-
Sep 10th, 2007, 11:54 PM
Venus and Serena are the only ones who can bring in the viewers. It's too true.

eck
Sep 11th, 2007, 12:01 AM
It's America. What do you expect. :o
You'd tend to be seriously worried if they don't bring the big bucks in their own country.

Forehand_Volley
Sep 11th, 2007, 12:02 AM
According to the US Open website, over 700,000 people came to the grounds of the US Open...the largest in sports history.

Chrissie-fan
Sep 11th, 2007, 12:15 AM
Venus and Serena are the only ones who can bring in the viewers. It's too true.
Well, they are the only Americans who can win the tournament. It's no different in other countries. When the important players of your own country play ratings are always higher than when two foreigners play - sad but true.

The worrying thing is that at this point, particularly in the US, the group of hardcore tennis fans who will watch no matter who of the important players plays is comparitively small.

SV_Fan
Sep 11th, 2007, 12:48 AM
The Sisters brought in over 20 million in the finals. Thats why matches were moved to prime time. We need the sisters and kournikova and Seles and Capriati.

eck
Sep 11th, 2007, 12:49 AM
20 million?
Where'd you get that from?

woosey
Sep 11th, 2007, 12:53 AM
- No, I'm not shocked, I understand a) how the US market works and b) what a crap job the WTA and the USTA do of promoting people that aren't already big names (if it were up to them, we probably wouldn't know that much about Venus, Serena and Maria, either - that heavy lifting got done by their sponsors and their own PR people).

- I'll let her fans give you "exactly" but Justine does a tremendous amount of charity work, some of it with her own foundations, some of it with the UN. She seems more interested in DOING good than telling people about it, and speaking as someone who works for a non-profit, "doing" has a heck of a lot more impact.

Me, I think it's perfectly normal for the average fan to be more engaged when someone from their own country is playing. Serbia wasn't staying up all night to watch Venus in the quarters, right? I DO think the ratings would have taken less of a hit if the WTA and USTA did a better job of promoting a variety of players - or heaven forbid, the game itself - but that's not something you can hang on Henin or Sveta.

venus and serena and maria are the most popular tennis players. period. i'll bet a final with either of these three players would register higher television ratings in the uk, in australia, and in a lot of the eu and other countries.

do you actually believe that henin's profile is on a par with venus, serena and pova worldwide?

if i went to melbourne or to sao paulo or to madrid or cairo and stood on a street corner with pictures of v, serena, maria and henin and asked people to identify them, i can almost assure you that henin would come in dead last.

i was not talking about general "charity" work. if you read my post, it specifically talked about promoting tennis and whether she could actually be the player to do that. the answer is no. she does not care to be out in front in that way. look, agree or disagree with equal pay, henin was not out in front on that issue - venus was.

what is henin doing about women in sports? not a dang thing.

compare her with roger federer, a fellow number one - you may disagree with "pr" and self-promotion but fed's willingness to be out front helps tennis generally. people (atp,etc.) have commented on how willing fed is to do stuff in china to promote the game there. it brings tennis to nonfans - casual fans which is ultimately what the sport wants. it does not necessarily care about hardcore fans who will watch a tier three with a bunch of no-name players. they want people who will tune in for the big game, just becuase it is the big game. this is how it is for every sport when it comes to television and live spectator viewing.

and if you think this is merely an issue of the atp or the wta refusing to promote the game in the u.s., you are wrong. you can want to promote the game all you want, but if your players are uncooperative or choose not to do certain things, then it ain't happenin. do you think henin is gonna spend time in the u.s. to promote tennis? no, she isn't. she don't care.

she didn't even play in the u.s. this summer; she went to canada remember. and then stayed there until just before the us open began.

who in their right mind is gonna watch somebody with that attitude towards their country?

and on top of all of this, promoting tennis is a lot more difficult than promoting say the nba. the nba is competitive, every day and every night. there are true ballers out on those courts laying it out there.

it's difficult to promote tennis in the u.s. because the competition (esp. in the wta) generally sucks so bad, you can't possibly push kuzy v henin over an nfl or ncaa football game or a basketball game or yankees v boston red sox or even nascar. it would be plain stupid.

imagine saying let's watch kuzy v henin and not derek jeter or a rod.

so, in fact it can be hung on them. everybody else is out there leaving their hearts on the dang court and sveta, a goddam professional, is crapping in her pants because she's so nervous playing in a slam final.

man, what are you smokin? get real.

eck
Sep 11th, 2007, 12:55 AM
Serena didn't play in US summer hardcourts this time around..
So by your admission, who in their right mind is gonna watch somebody with that attitude towards their country?

woosey
Sep 11th, 2007, 12:58 AM
1st.....Most know why you didn't watch the final!
2nd.....Most casual fans would watch just because it's a
tennis final and would'nt be sour about who didn't
make the final!
3rd.....Do some research into a players background before
you start throwing out unwarranted criticism.


first, i didn't watch the final because i don't like henin - i think she's a cheat. i don't normally root for people of highly questionable character. she brings no honesty to the courts. beautiful game but i just can't stand her.

second, the definition of a casual fan is an individual who may not know so much but may tune in if the occasion is right - as in the marquee players, the right event and nothing else on television that they are true fans of. that is a casual fan.

third, i already know what i'm talking about. my criticism justine's inability to bring tennis to mass audiences, not just in the u.s. but i would argue to other places, is not very good. the first problem being her apparent unwillingness to engage in "pr." she is the number one player, but unlike fed, she is not out there promoting the women's game.

woosey
Sep 11th, 2007, 12:58 AM
Serena didn't play in US summer hardcourts this time around..
So by your admission, who in their right mind is gonna watch somebody with that attitude towards their country?

obviously, she was injured. don't try to take something out of context and twist it around for your own silly purposes.

eck
Sep 11th, 2007, 12:59 AM
Well Justine was injured too.
So touche.


And one more thing, the final is on a Saturday night.
No one watches jack on Saturday nights.
No TV stations would have their right mind to air some new tv episodes on Saturday.

eck
Sep 11th, 2007, 01:06 AM
Also, note that Fed vs Djoko drew 5.2, compared to last year's 6.1
And Djoko has no star power? :lol:

woosey
Sep 11th, 2007, 01:07 AM
Well Justine was injured too.
So touche.


And one more thing, the final is on a Saturday night.
No one watches jack on Saturday nights.
No TV stations would have their right mind to air some new tv episodes on Saturday.

no, justine was not injured, at least seriously. if she was, it didn't stop her from playing and winning in canada.

frankly, you put those things on saturday in hopes pulling people in because it is a light night for television viewing. it is an opportunity for tennis to get viewers - casual viewers - it may not have on a busier night.

on top of that, there are no new television episodes on now because generally the fall season has not begun.

moreover, there are baseball games on on saturday nights. weekends are in fact for sports enthusiasts.

esquímaux
Sep 11th, 2007, 01:08 AM
That's not a bit surprising. Sad to say but the no.1 in the world is not popular enough to carry the ratings let alone a slam final. But that's the reality of it, even the AO final got higher ratings just because 2 big name players Serena and Maria are in it. Not to be rude about Justine, as good as she is, her popularity just doesn't compare to Maria and the Williams sisters.Yup, I think it's sad because it's always a pleasure to watch Justine play... :o Oh well, maybe Justine needs to feisty up her image with some diva-esque lockerroom confrontations :D:drool:

woosey
Sep 11th, 2007, 01:09 AM
Also, note that Fed vs Djoko drew 5.2, compared to last year's 6.1
And Djoko has no star power? :lol:

nobody knows who djokovic is.

you think folk are gonna suddenly rush to watch him because of those two weeks when they didn't know who he was before?

beyond that, i have no idea what your point is.

eck
Sep 11th, 2007, 01:11 AM
I don't see how her winning Canada bears any significance to missing San Diego.
She came to New Haven last year, after injury and won it too.

It just doesn't work on Saturday nights.
Not during fall season, not anytime.

Well, tennis hasn't always been America's favourite sport, so no brainer people would tend to watch more baseball than tennis.

eck
Sep 11th, 2007, 01:13 AM
nobody knows who djokovic is.

you think folk are gonna suddenly rush to watch him because of those two weeks when they didn't know who he was before?

beyond that, i have no idea what your point is.

Pfft, anyone who goes to USOpen.org would have watch his impersonations, since it autoplays.
How could they not know a Wimbledon/FO Semi Finalist? The last person to beat Fed, Rafa, Roddick in the same tourney?
If they don't know him, then they should be blamed.

Mightymirza
Sep 11th, 2007, 01:27 AM
well one more angle is that most women dont care about sports and most male are kinda chauvinistic who wont watch "chik sports" unless media hyped superhot sharapova is playing :lol: or WSs.. This was bound to happen!

enyinnayaigbokwe
Sep 11th, 2007, 01:40 AM
'Quote:
Originally Posted by woosey
nobody knows who djokovic is.

you think folk are gonna suddenly rush to watch him because of those two weeks when they didn't know who he was before?

beyond that, i have no idea what your point is.

Pfft, anyone who goes to USOpen.org would have watch his impersonations, since it autoplays.
How could they not know a Wimbledon/FO Semi Finalist? The last person to beat Fed, Rafa, Roddick in the same tourney?
If they don't know him, then they should be blamed.'

You really don't understand the mind of someone who doesn't care anything about tennis, do you? Why would they know what USOpen.org is, let alone visit the site???????? or even care about the 'significance' of his impersonations?
He hasn't done anything enough for people to know him enough to care. Thanks

plantman
Sep 11th, 2007, 01:41 AM
first, i didn't watch the final because i don't like henin - i think she's a cheat. i don't normally root for people of highly questionable character. she brings no honesty to the courts. beautiful game but i just can't stand her.

second, the definition of a casual fan is an individual who may not know so much but may tune in if the occasion is right - as in the marquee players, the right event and nothing else on television that they are true fans of. that is a casual fan.

third, i already know what i'm talking about. my criticism justine's inability to bring tennis to mass audiences, not just in the u.s. but i would argue to other places, is not very good. the first problem being her apparent unwillingness to engage in "pr." she is the number one player, but unlike fed, she is not out there promoting the women's game.

Here you go again trying so hard to accomplish so little!
:lol:

eck
Sep 11th, 2007, 01:54 AM
'Quote:
Originally Posted by woosey
nobody knows who djokovic is.

you think folk are gonna suddenly rush to watch him because of those two weeks when they didn't know who he was before?

beyond that, i have no idea what your point is.

Pfft, anyone who goes to USOpen.org would have watch his impersonations, since it autoplays.
How could they not know a Wimbledon/FO Semi Finalist? The last person to beat Fed, Rafa, Roddick in the same tourney?
If they don't know him, then they should be blamed.'

You really don't understand the mind of someone who doesn't care anything about tennis, do you? Why would they know what USOpen.org is, let alone visit the site???????? or even care about the 'significance' of his impersonations?
He hasn't done anything enough for people to know him enough to care. Thanks

Well, I expect alot, to be honest, since USOpen.org I thought once said it has lots of hits and whatever. For you maybe he doesn't, for many he has.

RJWCapriati
Sep 11th, 2007, 01:55 AM
Not surprising

friendsita
Sep 11th, 2007, 01:57 AM
Well Rena, Maha or Vee were not there... sooo... not something new...

Apoleb
Sep 11th, 2007, 02:06 AM
13% is hardly a significant drop from last year, so the low ratings are more indicative of tennis' popularity rather than particular players'. If anything, it shows that the Pova factor didn't bring in that much (even though last year she was promoted as hell coming to the final). Add to that the fact that this was not a high profile final considering everyone was expecting Justine to trash Svetlana.

rofl @ that dumbass woosey arguing that Justine missed US tournaments on purpose, and it's indicative of her disdain of the US. Please ignore it. He/she is just very bitter after those 2 losses. :o

Lulu.
Sep 11th, 2007, 02:07 AM
Not a surprise

plantman
Sep 11th, 2007, 02:45 AM
13% is hardly a significant drop from last year, so the low ratings are more indicative of tennis' popularity rather than particular players'. If anything, it shows that the Pova factor didn't bring in that much (even though last year she was promoted as hell coming to the final). Add to that the fact that this was not a high profile final considering everyone was expecting Justine to trash Svetlana.

rofl @ that dumbass woosey arguing that Justine missed US tournaments on purpose, and it's indicative of her disdain of the US. Please ignore it. He/she is just very bitter after those 2 losses. :o

You nailed it!

woosey
Sep 11th, 2007, 06:50 AM
'Quote:
Originally Posted by woosey
nobody knows who djokovic is.

you think folk are gonna suddenly rush to watch him because of those two weeks when they didn't know who he was before?

beyond that, i have no idea what your point is.

Pfft, anyone who goes to USOpen.org would have watch his impersonations, since it autoplays.
How could they not know a Wimbledon/FO Semi Finalist? The last person to beat Fed, Rafa, Roddick in the same tourney?
If they don't know him, then they should be blamed.'

You really don't understand the mind of someone who doesn't care anything about tennis, do you? Why would they know what USOpen.org is, let alone visit the site???????? or even care about the 'significance' of his impersonations?
He hasn't done anything enough for people to know him enough to care. Thanks

casual fans are not necessarily going to usopen.org.

casual fans don't watch this isht most of the time. that's why they are "casual." get it?

woosey
Sep 11th, 2007, 06:57 AM
13% is hardly a significant drop from last year, so the low ratings are more indicative of tennis' popularity rather than particular players'. If anything, it shows that the Pova factor didn't bring in that much (even though last year she was promoted as hell coming to the final). Add to that the fact that this was not a high profile final considering everyone was expecting Justine to trash Svetlana.

rofl @ that dumbass woosey arguing that Justine missed US tournaments on purpose, and it's indicative of her disdain of the US. Please ignore it. He/she is just very bitter after those 2 losses. :o

dumbass? you're the dumbass. please present facts you klansman. just because a black person got more sense than your dumbass?
bitter? please this is a sport. i got a bigger life.

but, let's see, what kind of press did justine do in the u.s. for the us open?

i saw all of the top women players - venus, serena, ivanovic, jankovic - doing something with the press. i saw nothing with henin.

let's see - maybe it's because she was hanging around canada after winning when she should have been in new york doing media for one of the largest yearly sporting events in the u.s. and in her sport. she's the number one. there's no excuse.

like it or not, as number 1, this is part of her job.

woosey
Sep 11th, 2007, 07:00 AM
I don't see how her winning Canada bears any significance to missing San Diego.
She came to New Haven last year, after injury and won it too.

It just doesn't work on Saturday nights.
Not during fall season, not anytime.

Well, tennis hasn't always been America's favourite sport, so no brainer people would tend to watch more baseball than tennis.

:rolleyes:

get a clue, and a more complete and valid line of reasoning.

woosey
Sep 11th, 2007, 07:01 AM
Here you go again trying so hard to accomplish so little!
:lol:

your low level iq seems to require more explanation.

Brian Stewart
Sep 11th, 2007, 07:31 AM
Also, note that Fed vs Djoko drew 5.2, compared to last year's 6.1
And Djoko has no star power? :lol:

Erm, the numbers given at Yahoo were 4.2 vs 5.1, and had more to do with NFL than Novak. The NFL lead-in and spillover inflates the ratings early. But after that has burned off, you get a different picture. Last year's men's final (Roger/Andy) spilled over into primetime, and drew only a 2.0 there. On Sunday, with the largest pool of available viewers of any night during the week. (50% more than Saturday, which has the smallest pool.) This year also spilled over into primetime. The result? Take a look:

http://www.broadcastingcable.com/article/CA6477155.html

One interesting bit can be gleaned by looking a bit further. Notice that Big Brother pulled in a 3.0, which is not much above the 2.6 for the women's final. Had that same episode been shown on Saturday night, and pulled in the same % of available viewers, it would have drawn a 2.0. (Or, conversely, Justine/Sveta would have pulled a 3.9 on Sunday.) In other words, this particular women's final outperformed one of CBS' prized reality shows in terms of the percentage of available viewers pulled in. So it may be a bit premature to be sounding alarm bells about them dumping the night final.

Of course, just imagine had the final been more competitive. And don't sell Sveta too short. Her aborted Pilot Pen final drew the same ratings as Roddick's Indy semi (both were telecast on Saturday afternoon). But, sadly, that's more a comment on how poorly Roddick's match did than any indication of the public wanting to get cozy with Kuzy. Tennis didn't do too well on the broadcast networks during the USO series. 3 of the 4 telecasts got lukewarm ratings (Andy, Sveta, and the Federer/Blake Cincy final, which pulled in a 0.9), and one bombed outright (the Indy final didn't even make the charts, which went down to 0.4). The only indication of ESPN2's ratings were a Cliff Drysdale statement that they were "strong". What is "strong"? Up? The same? Down less than other sports?

I agree with what Griff and others have said. There needs to be more/better promotion. CBS does next to nothing to "promote" the women's final. The women get almost zero coverage on SportsCenter. Why not take some of those Sony/Ericsson $ and spend them to promote the tour? If ESPN won't give women's scores and highlights willingly, buy the airtime for a daily tennis report on SportsCenter. Then use it not only for scores and highlights, but P.R. vignettes, such as player good deeds (charity work, etc.) and personality profiles. Spotlight the quirks that make the players interesting. You can build name recognition. I don't watch golf or auto racing, but could easily name several players just because I hear their names all the time. Now, hearing those names won't make me watch those sports any more than increased familiarity would make someone suddenly decide to watch tennis if they don't like it. But for those who fall into the category of "casual fans", who occasionally watch, increased name recognition would increase the number of times they watch.

mankind
Sep 11th, 2007, 07:37 AM
I'm happy with the low ratings. Imagine if tennis was a mainstream, popular sport. There would be even more morons on this board.

Substance over style, I say :yeah:

eck
Sep 11th, 2007, 07:49 AM
:rolleyes:

get a clue, and a more complete and valid line of reasoning.

lol look who's talking

Brαm
Sep 11th, 2007, 08:38 AM
what exactly does henin do to promote the sport internationally or even at home?

does she travel to give clinics to poor children? does she speak to children about life and facing life's challenges?OMG I won't even comment on this nonsense :help:

ZeroSOFInfinity
Sep 11th, 2007, 09:08 AM
Not surprised at all. The ratings are as bad as they are because... well, it's America. And when you have two Europeans battling out on court in the final of your home country, it's much more less appealing than watching grass growing on the lawn.

And they taught with Serena and Venus on one side of the draw, and Maria on the other, there would be a high-ratings final, since no one is expected to defeat the WS back to back, and Maria got an easy draw. The USTA was so confident about an American going to the final, that they tried to maximize the TV ratings by postponing Venus-Jelena's match to the next day. Venus was going to win this, and then go pass Justine. They were dead wrong... Justine defeated both the sisters, and Maria losing to Aga, therefore leaving Kuzzy to replace her in the final. They gambled everything... and lost.

And Woosey, by your statements about Justine not promoting tennis, you surely don't know her one bit. Or you're just one big... H***R :tape:

Anty
Sep 11th, 2007, 02:25 PM
Originally Posted by woosey View Post
what exactly does henin do to promote the sport internationally or even at home?

does she travel to give clinics to poor children? does she speak to children about life and facing life's challenges?
Bullshit! Henin is probably the one who does the most charity work of all tennis players! She even has her own foundation (coeursdejustine.be). Every year she takes a few weeks the time take some of these children on vacation. The only difference with the others is that Henin is doing these things because she really wants to help these kids, not because she wants to get some good publicity in the American press. Therefore you will not see her every week on the American television.

Anty
Sep 11th, 2007, 02:28 PM
And Woosey, by your statements about Justine not promoting tennis, you surely don't know her one bit. Or you're just one big... H***R
Justine is promoting tennis like every tennis player should do: with her racket and her fantastic skills. The others are promoting tennis (and evenmore themselves) with mini-skirts and television appearances. Then I prefer Henins method.

BTW: in the Flemish part of Belgium (6 million people) Henins semi-final against Venus did great. The match, which started at 22h, attracted 726.768 viewers.

RAA
Sep 11th, 2007, 02:38 PM
Considering that the commentators kept saying that those matches (quarters/semis) "should have been the finals" (all but telling viewers not to bother), I'm surprised it wasn't lower.

I know, I agree.. can't they see they are digging their own ratings grave by making comments like that for the quarters and semi?... even if its somewhat true.. they need to hold off a bit on those comments..

griffin
Sep 11th, 2007, 03:49 PM
do you actually believe that henin's profile is on a par with venus, serena and pova worldwide?



No, and if you'd stop ranting long enough to read what people are posting, you'd know I said it wasn't and would likely never get there.

Tennis has a lot of competition for attention in the US? Well no shit, sherlock. When did you figure that out? What do you propose - should the tour just throw up their hands and give the big names an automatic pass to the semis/finals so they can guarantee better ratings?

Might it make just a little sense to promote other players as well, so that when the big names get injured or just flame out early, casual TENNIS fans at least might tune in?

Oh, and Justine, Sveta, and all those funny non-American players you know little about DO in fact do promotional events and clinics. The fact that you know nothing about it is a sign of YOUR ignorance, not THEIR lack of commitment.

gotthebend
Sep 11th, 2007, 04:13 PM
I bet the ratings will continue to worsen with players like Serena, Venus, Justine, and even Amelie are getting old and will retire in ten years. Sooner or later those finals will be filled with "New Breeds" whom WTA fail to promote. Casual tennis fans probably can't recognize many of them.

mykarma
Sep 11th, 2007, 04:42 PM
part of the problem is Henin has really made herself popular in the USA.
But that's kinda how she likes it. She shuns away from the red-carpet (unlike Venus, Serena, Sharapova). She is much more like Davenport ... understated.
Justine is a great player but doesn't appear to have an engaging personality. She appears very cold and distant but it might be her way of protecting herself. Her mother died when she was young and until lately she's had no relations with her siblings. She really seems a little sad to me.

Pushkin
Sep 11th, 2007, 05:15 PM
Who cares about the ratings of a Russian-Belgian Final on US TV. It's expected to be less than a final with americans it's the samething in every country. The only thing concerning for the wta is the lopsided final yet again and the big rating that the men final got for a Serb and a Swiss...

Pushkin
Sep 11th, 2007, 05:20 PM
The dumb one who speaks about Justine not promoting the game. If this is coming from a Venus-Serena fan it's complete B.S. Those are the one playing 5-6 tournaments a year deciding not to play a tournament 2-3 days before retiring during matches faking injuries and having no respect for other players and always making excuses. This guy doesn't understand than tennis doesn't need to kiss the ass of america. Hell soccer-football doesn't and it's #1... if they prefer basebore or golf and all those crappy non-sports well let them watch it. Tennis is more popular internationally ever right now. Atp is on a high , if the Wta isn't doing as good is because of venus serena amélie maria and those players always pulling out of tournaments for no reasons.

woosey
Sep 11th, 2007, 06:41 PM
No, and if you'd stop ranting long enough to read what people are posting, you'd know I said it wasn't and would likely never get there.

Tennis has a lot of competition for attention in the US? Well no shit, sherlock. When did you figure that out? What do you propose - should the tour just throw up their hands and give the big names an automatic pass to the semis/finals so they can guarantee better ratings?

Might it make just a little sense to promote other players as well, so that when the big names get injured or just flame out early, casual TENNIS fans at least might tune in?

Oh, and Justine, Sveta, and all those funny non-American players you know little about DO in fact do promotional events and clinics. The fact that you know nothing about it is a sign of YOUR ignorance, not THEIR lack of commitment.

well if you all would read what i'm writing, you'd realize that i'm saying that justine does not do much to promote the sport in the u.s.

i'm still waiting. please show the media and press she did before and during the us open - outside of the postmatch interviews?

i'm waiting. what did she do? barely a thing.

no random person in the u.s. is gonna know who she is or care about who she is if she does not promote the sport when she needs to. why in the world would anybody care if she's not putting forth the effort?

like i wrote before - ivanovic, jankovic, venus, and serena - all did press promoting themselves, tennis and the us open. the world number 1 didn't do isht to promote one of the biggest tournaments of the year in the u.s. that is b.s.

you want her to have more name recognition in the u.s. you want people in the u.s. to acknowledge her gifts.

you want people to tune in - well, she needs to take steps to introduce herself to people instead of cowering in her little hotel suite with carlos, his wife and their children.

and, on top of that, if you realize that the u.s. has probably the most competitive market for television, why are you whining about henin not getting her due in the u.s.?

obviously, it takes more to break through here than it does in a smaller country with only 3 television channels.

i was looking at my channels last night - let's see. i have four espn channels, a soccer channel, a tennis channel, a college sports channel, a hunting and fishing channel, another general sports channel called vs, the general network channels that cover the very big sports, plus cable channels that show other big events. i think there's more too.

clearly, this level of competition means that all players must up their games. sadly, many of the tennis matches played on the wta tour are crappy and of low quality. players repeatedly withdraw from tournaments (including v and serena). they are out of shape. and the level of competition is not worthy of displacing shaquille o'neal, barry bonds, dale earnhardt, jr., etc. from primetime.

you want the usta and the wta to promote more players in the u.s.? well who should they promote outside of pova, venus, serena?

chakvetadze? she cries on the court too dang much.
svetlana? she's overweight and is very inconsistent.
petrova? an airhead and caves too much.
schnyder? see above.
bartoli? she's a sweet girl but i don't think she's the one.

surely you don't expect them to go outside of the top ten players to promote tennis in the u.s.

not only that - while they are professional tennis players, i don't view them as world class athletes. for me, world class athletes bring it everytime they step on the court, track, etc. these players do not.

i mean, can you imagine kobe faultering because kevin garnett is on the other team? nope.

or catherine ndereba not running well cuz some other chick challenges her? nope.

or tyson gaye crumbling because asafa powell is next to him running? please.

as evidenced by their sloppy play, most of the players are not ready for primetime, at least in the u.s. maybe in their countries, not in the u.s.

to me, tennis (atp and wta) nowadays is lucky to be on any network outside of the tennis channel.

woosey
Sep 11th, 2007, 07:00 PM
The dumb one who speaks about Justine not promoting the game. If this is coming from a Venus-Serena fan it's complete B.S. Those are the one playing 5-6 tournaments a year deciding not to play a tournament 2-3 days before retiring during matches faking injuries and having no respect for other players and always making excuses. This guy doesn't understand than tennis doesn't need to kiss the ass of america. Hell soccer-football doesn't and it's #1... if they prefer basebore or golf and all those crappy non-sports well let them watch it. Tennis is more popular internationally ever right now. Atp is on a high , if the Wta isn't doing as good is because of venus serena amélie maria and those players always pulling out of tournaments for no reasons.

americans don't feel the need to watch a sport because everybody else in the world watches it. :weirdo:

and, americans don't get too involved in sports they don't win at.

i'm always amused and amazed when people use americans' distinerest in soccer/futbol to prove we have no taste in sport or should be ignored.

but let me remind you that this is one of the largest media and money markets on the planet.

and let me also remind you that at least half of the sponsors of the last world cup were american companies. but then, we don't matter so much ignore us.

woosey
Sep 11th, 2007, 07:07 PM
Justine is promoting tennis like every tennis player should do: with her racket and her fantastic skills. The others are promoting tennis (and evenmore themselves) with mini-skirts and television appearances. Then I prefer Henins method.

BTW: in the Flemish part of Belgium (6 million people) Henins semi-final against Venus did great. The match, which started at 22h, attracted 726.768 viewers.


well, you prefer henin b/c you are waving a belgian flag and are a tennis fan.

you can't just expect that your play is enough to reel people in. that's silly and naive. people need to get to know a player and see who you are.

federer has really tried to do this - to make a case for tennis and him being the best player in the world.

many great athletes have done this. pele, michael jordan, ali, etc. and when they put themselves out there, they put their sport out there. they are great but they become icons in a certain way in part because of their wider exposure.

having the attidude that promoting the game outside of the courts is paramount to prostituting yourself is ridiculous and sophomoric.

Anty
Sep 11th, 2007, 07:39 PM
well, you prefer henin b/c you are waving a belgian flag and are a tennis fan.

you can't just expect that your play is enough to reel people in. that's silly and naive. people need to get to know a player and see who you are.

federer has really tried to do this - to make a case for tennis and him being the best player in the world.

many great athletes have done this. pele, michael jordan, ali, etc. and when they put themselves out there, they put their sport out there. they are great but they become icons in a certain way in part because of their wider exposure.

having the attidude that promoting the game outside of the courts is paramount to prostituting yourself is ridiculous and sophomoric.
Well, it' just the American press who doens't like Henin that much. In Europe Henin often appears in papers, in magazines etcetera, specially in France, Spain and Italy. It's just the American press who doesn't like Henin, probably because she is not a star/babe like Sharapova and other players are. Can you blame her?

I'm sure that in Europa Henin is more popular and known then the Williams-sisters are.

LoveAndy
Sep 11th, 2007, 07:53 PM
well, you prefer henin b/c you are waving a belgian flag and are a tennis fan.

you can't just expect that your play is enough to reel people in. that's silly and naive. people need to get to know a player and see who you are.

federer has really tried to do this - to make a case for tennis and him being the best player in the world.

many great athletes have done this. pele, michael jordan, ali, etc. and when they put themselves out there, they put their sport out there. they are great but they become icons in a certain way in part because of their wider exposure.

having the attidude that promoting the game outside of the courts is paramount to prostituting yourself is ridiculous and sophomoric.

Weel, women are not men. Women need more concentration on their own games to achieve more. Look Serena, Venus, Maria, they are all very talented, but they put too much energy outside of tennis, and they are wasting their talent as a tennis player.

I think Graf, Seles, like, Justine Henin, they were all very focused on their own career, and they know they are great tennis players, not a TV shower.

Hurley
Sep 11th, 2007, 08:30 PM
Only lost 13% replacing Sharapova '06 with Kuznetsova '07? If anything, CBS is probably ECSTATIC about that.

Good job, Justine, GAINING viewers who want to watch YOU! :worship:

Fedcup
Sep 11th, 2007, 09:29 PM
poor women's tennis.

poor americans...

Pushkin
Sep 11th, 2007, 09:53 PM
Soccer is getting bigger in the US every year.I did not say there is no interest. Just saying that while soccer is popular in the US FIFA doesn't rely only on it being popular there. It's #1 all around the world and big in the usa but not like baseball football and basketball...Every country watches a sporting event more when their country or their players are in it...in this case a final... Atp is doing very well, wta could be doing better if their biggest stars and talent played more consistently and had their true ratings.Then you'll see more balanced draw...Sharapova drew 13% more viewers than Kuznetsova last year for the same matchup so that's very little considering all what you talk( promoting outside the court) she does... And finally those are US Ratings not worldwide ratings and if you want a true relevant US number well 700 000+ the biggest attendance ever!!!

Wayn77
Sep 11th, 2007, 09:54 PM
13% down - not bad with so much competition.

The brilliant Henin's problem is she isn't a giggling 6 foot skinny blonde.

To many outside observers tuning in, the state of women's tennis looked in dire straits during that first week. Thankfully things warmed up in week 2.

vejh
Sep 11th, 2007, 09:59 PM
Overall, promotion for the USO this year in NYC was woeful. I remember in the not too recent pass, going on the subways and seeing countless posters of players in the trains. I remember seeing posters of the players in action that made it look so exciting. All I saw this year were a few group photos of players in their evening wear captions" It's showtime". Rather blah.

The lead up on the tele was much worse. It was just a lazy campaign this year. They should hire real sports fans/tennis lovers to work at the WTA/USTA.

Pushkin
Sep 11th, 2007, 10:00 PM
Well could someone find the ratings for Venus-Jankovic et Henin-Williams... that would be interesting because those were high quality glamour matches that deliver especially Venus-Jankovic by far the match of the year.

Emina.
Sep 11th, 2007, 10:10 PM
CBS didn't get big star power in Justine Henin's quick win vs. Svetlana Kuznetsova the U.S. Open tennis women's final Saturday night — although Billie Jean King, dropping by CBS' booth, said the 126-pound Henin is "pound-for-pound the best athlete I've ever seen." And CBS' Dick Enberg, on the trophy presentation, didn't help by calling the divorced Henin by her married name.

The match, in preliminary national TV ratings, drew 2.1% of U.S. households — down 13% from last year.



http://www.usatoday.com/sports/columnist/hiestand-tv/2007-09-09-hiestand-tv-column_N.htm

Understandable!:)

griffin
Sep 11th, 2007, 10:14 PM
well if you all would read what i'm writing, you'd realize that i'm saying that justine does not do much to promote the sport in the u.s.


Previously, you had specificed "internatinally, or even at home"

But since you mentioned the US (now - shall we narrow it to New Jersey next), yes I have seen Justine do commercials and other promotional stuff for US based tourneys - and I don't even like her that much so it's not like I"m looking for it.



if you realize that the u.s. has probably the most competitive market for television, why are you whining about henin not getting her due in the u.s.?

Once again, it's not about giving Henin (or any one else) her due. It's about trying to get coverage of more players so that when Venus, Serena and Maria don't make the finals or don't show up, people have a clue about who's still playing.

Why is that so hard to understand?

Wayn77
Sep 11th, 2007, 10:22 PM
Well could someone find the ratings for Venus-Jankovic et Henin-Williams... that would be interesting because those were high quality glamour matches that deliver especially Venus-Jankovic by far the match of the year.

Those matches were well into week 2.
I was referring to the dreadful prime-time spectacles of the Sharapova/Williams beatdowns on Ashe in the early rounds. It took the not-so-glamorous Vaidisova vs Peer clash to bring the women's tournament alive. Ashe was rockin that night. Yes the casual viewer wants to see the star names and all the glamour. I think they also need to see a contest on these big occasions. It all comes down to promotion I suppose. Promoting the not-so-big names.

pigam
Sep 11th, 2007, 10:27 PM
et alors? :lol:

goldenlox
Sep 11th, 2007, 10:30 PM
Justine has been in 3 of the last 5 USO finals. Sveta was in 2 of the last 4.
CBS knew what to expect.

Il Primo!
Sep 11th, 2007, 10:31 PM
CBS didn't get big star power in Justine Henin's quick win vs. Svetlana Kuznetsova the U.S. Open tennis women's final Saturday night — although Billie Jean King, dropping by CBS' booth, said the 126-pound Henin is "pound-for-pound the best athlete I've ever seen." And CBS' Dick Enberg, on the trophy presentation, didn't help by calling the divorced Henin by her married name.

The match, in preliminary national TV ratings, drew 2.1% of U.S. households — down 13% from last year.



http://www.usatoday.com/sports/columnist/hiestand-tv/2007-09-09-hiestand-tv-column_N.htm

Kuznetsova total package (game+looks) is exceptionally fugly. Kuznetsova is Hénin's bitch. Hénin has no charsima, no charm. Way too many negative points. It's totally understandable.

Wayn77
Sep 11th, 2007, 10:35 PM
et alors? :lol:

:D :D

plus de choses changent, plus ils restent le même

Apoleb
Sep 11th, 2007, 10:40 PM
I think people are constantly missing the point that the problem is NOT in this specific final. 13% is not much, as far as I know.

If with all the promotion they did for last year's final, Sharapova - believed to be one of the most popular female atheletes in the world - could only bring 13% even though the final last year was much more competitive on paper, it means that the problem of low ratings is in women's tennis and possibly tennis in general. It isn't because of Svetlana, Justine, the lack of promotion for those 2 particular players..etc that the ratings were low.

On the other hand, I am also pissed at the amount of coverage given to Sharapova and the WS and the negligence of pretty much everyone else. However, the numbers indicate that this isn't what caused the low ratings.

woosey
Sep 11th, 2007, 11:18 PM
i don't understand why people think a 13% drop is ok. it's huge.

if this were a the superbowl or the nba finals it would be news - heck even when the superbowl and nba finals slip a little, it is news and would be a source of concern for the networks and the folks running the leagues.

hopefully this is accurate, but here are ratings for nba finals over about 12 years.

http://en.wikipedia.org/wiki/National_Basketball_Association_Nielsen_ratings

it has taken the nba finals tabout nine years to register a 12 percent decrease in ratings - from 2007 to 1998.

it only took the us open women's final one year to surpass their drop.

that is not good; in tv land, it's pretty horrendous.

woosey
Sep 11th, 2007, 11:33 PM
Previously, you had specificed "internatinally, or even at home"

But since you mentioned the US (now - shall we narrow it to New Jersey next), yes I have seen Justine do commercials and other promotional stuff for US based tourneys - and I don't even like her that much so it's not like I"m looking for it.





Once again, it's not about giving Henin (or any one else) her due. It's about trying to get coverage of more players so that when Venus, Serena and Maria don't make the finals or don't show up, people have a clue about who's still playing.

Why is that so hard to understand?

i started watching tennis at the tail end of the evert and navratilova era.

and most of these girls are not worth watching. sorry but it's the true.

somebody around here wrote once that the usta should promote vania, shenay, etc. for the same reasons you're saying - after venus, serena, lindsay, cap, then who?

i'm saying, these are not the people i want to rep the sport. why are you gonna send out second rate players to rep the sport? no other sport does that.

it's the same with the other players. i mean, they put kuzy and chak out there and that match was a hot mess. people deciding to watch tennis that day, walked away thinking they could go out and play better - trust. and this at one of the premiere events of the sport. i don't know about you, but when i watched the world track and field meet recently, i never for one moment thought i could do what they were doing at that level. same when i watch the nba or gymnastics or even figure skating for crying out loud.

but some of these girls make me feel dumb for flipping the channel to their matches.

in the end, people are looking for star quality. most of the players don't have it.

v, serena and pova have it. henin doesn't want it. jankovic is trying to cultivate it. ivanovic might be open to the idea.

the rest need to win win win in order to eventually merit attention. it's only once in a blue moon that somebody like kournikova, a person who never won a singles title, comes along.

Pushkin
Sep 11th, 2007, 11:58 PM
This guy understands nothing. Go watch your basebore. Tennis is now dominated by Europe so while the ratings may drop a little bit in America( for the wta) it's sky rocketing in Europe. And since Federer is winning they are back up in Canada as well and even more in Quebec-Montreal since Roger and Justine speak french...700 000 People at the Us Open that is the important number people who actually pay for it and a real fans. Who care about your stupid casual fans. What bugs me is that the final was bad not that the ratings in the usa were down for two non-americans. Meanwhile the men's final had great ratings even in the states...

Pushkin
Sep 11th, 2007, 11:59 PM
If you want cheap fake star quality go rent porn movies or watch all the american idols and that kind of crap. Tennis is a Sport Noble.

Wayn77
Sep 12th, 2007, 12:16 AM
This guy understands nothing. Go watch your basebore. Tennis is now dominated by Europe so while the ratings may drop a little bit in America( for the wta) it's sky rocketing in Europe. And since Federer is winning they are back up in Canada as well and even more in Quebec-Montreal since Roger and Justine speak french...700 000 People at the Us Open that is the important number people who actually pay for it and a real fans. Who care about your stupid casual fans. What bugs me is that the final was bad not that the ratings in the usa were down for two non-americans. Meanwhile the men's final had great ratings even in the states...

Hey ... we have had crap women's finals since I can remember. And I go back to the Navratilova era - it goes with the territory. Looks? Star Quality? Charisma? it's all been coming from Justine's racquet. Any true tennis fan can see it - the same saddos's here who said they would refuse to watch the final (cause their favs had already been knocked out!!!!)

The Chak/Kuzy semi-final: yeah it was a poor match. Two nervy girls, an awkward match-up in tricky conditions ... it didn't happen. The match had only just started and US posters here were sticking the boot in.

Jasmin
Sep 12th, 2007, 01:49 AM
They put out advertising surveys and Henin's never on the list.

Serena, Venus, Maria and Anna K are on there. It's not an American thing. If Ana I. wins a slam she will probably be on the list at some point.

There are others always on there like Mia Hamm, Michelle Kwan and a few others.

Also last year there were no Americans in the women's tennis and the ratings were higher.

enyinnayaigbokwe
Sep 12th, 2007, 02:13 AM
Woosey, I was merely agreeing with you about the USOpen.org. I don't even visit it talk more of people who don't care. My earlier looks awkward though.

woosey
Sep 12th, 2007, 05:32 AM
Woosey, I was merely agreeing with you about the USOpen.org. I don't even visit it talk more of people who don't care. My earlier looks awkward though.

sorry if i misunderstood something.