There are basically two ways of getting the tickets. You can drop in to any Kodak photo shops or other accociated points in Shanghai to buy the tickets. Or there are a portion of tickets that are distributed by the sponsors free of charge. You can enquire the various sponsors including Shanghai Volkswagon, Heineken, Shanghai Ba-Shi, adidas, etc. Last year if you buy 2 pack of Heineken beer you can get 1 ticket free.