What do you think about this shocking adv. campaign¿¿¿ - TennisForum.com
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post #1 of 42 (permalink) Old May 11th, 2006, 09:50 PM Thread Starter
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What do you think about this shocking adv. campaign¿¿¿

I guess this should not leave people indifferent... it's simply scary but brilliant IMO

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post #2 of 42 (permalink) Old May 11th, 2006, 09:58 PM
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Quote:
Originally Posted by propi
I guess this should not leave people indifferent... it's simply scary but brilliant IMO
(My company put up a firewall. )
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post #3 of 42 (permalink) Old May 11th, 2006, 10:41 PM
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It is quite shocking. As it is shocking that people still kill seals. Good adv. campaign IMO.
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post #4 of 42 (permalink) Old May 11th, 2006, 11:09 PM
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Shocking but brilliant indeed

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post #5 of 42 (permalink) Old May 11th, 2006, 11:14 PM
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I like it
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post #6 of 42 (permalink) Old May 11th, 2006, 11:23 PM
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Lightbulb

Point takin.
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post #7 of 42 (permalink) Old May 11th, 2006, 11:24 PM
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YUCK!!
Good thing they aren't showing a seal wearing a baby-skin coat.

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post #8 of 42 (permalink) Old May 11th, 2006, 11:27 PM
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Showing murdered infants is not the way to get your point across. This type of advertising usually backfires because it alienates people who might support the cause (myself included--I hate the seal hunts but would not equate it with a human life) and makes most media outlets refuse to show the ad. So the ones that will show it are sympathic and the advertisers are preaching to the choir.
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post #9 of 42 (permalink) Old May 11th, 2006, 11:32 PM
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Omigod!! That seal killed a baby!! WE MUST KILL ALL SEALS!
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post #10 of 42 (permalink) Old May 11th, 2006, 11:35 PM
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That's disgusting and doesn't change my opinion whatsoever.
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post #11 of 42 (permalink) Old May 11th, 2006, 11:45 PM
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Quote:
Originally Posted by Sanneriet
Showing murdered infants is not the way to get your point across. This type of advertising usually backfires because it alienates people who might support the cause (myself included--I hate the seal hunts but would not equate it with a human life) and makes most media outlets refuse to show the ad. So the ones that will show it are sympathic and the advertisers are preaching to the choir.
It's just there to make you think about the seal hunts, and it's not like they actually used a real baby for the ad Offcourse a killed seal isn't the same as a killed baby, but both are cruel, useless act. Sometimes you need chocking ads to create some controversy and to make people think about stuff. Maybe it's only a drop in the ocean, but it's better than standing there and doing nothing.

I don't think the people who actively support the cause will be alienated by this ad. Maybe it will alienate some others, but the goal is to get media-attention, to create a debate and to put pressure on the ones killing the seals.
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post #12 of 42 (permalink) Old May 12th, 2006, 12:13 AM
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I did not word my reply well. I did not think they actually used a real baby for goodness sake. My point was that if the goal is to get people thinking, this won't do it. It won't show up in the mainstream media, it will only show up in the media consumed by the people who already agree with this point. If you want the masses to come to your way of thinking, provocative advertising usually is not the way to go. So, as an advertising method, I think it will be a failure.
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post #13 of 42 (permalink) Old May 12th, 2006, 12:16 AM
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Quote:
Originally Posted by MelissaTorresFan
That's disgusting and doesn't change my opinion whatsoever.
Ditto.

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post #14 of 42 (permalink) Old May 12th, 2006, 12:29 AM
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Quote:
Originally Posted by Sanneriet
I did not word my reply well. I did not think they actually used a real baby for goodness sake. My point was that if the goal is to get people thinking, this won't do it. It won't show up in the mainstream media, it will only show up in the media consumed by the people who already agree with this point. If you want the masses to come to your way of thinking, provocative advertising usually is not the way to go. So, as an advertising method, I think it will be a failure.
It will show up in the mainstream media only because they will refuse to show it. A couple of months ago there was some controversy here in belgium about a campaign with geese in a leather SM-outfits (against foie-gras and the way geese are threated). Because one paper refused to accept to campaign, it was all over the news that that paper didn't want to show the campaign. I think the ad created more controversy as in the situation were everybody would have accepted it without problems.

And yes, I know you knew they used a fake baby . I only said it in reply to "I hate the seal hunts but would not equate it with a human life". But the life of a seal is worth more than the existence of a fake baby. I mean, of you take the idea of a seal killing a child seriously, you should not stop there and should also consider the baby they used in the ad is a fake one.
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post #15 of 42 (permalink) Old May 12th, 2006, 12:43 AM
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Brilliant.

CHARDY | CHIUDINELLI | CIPOLLA


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