Ana Ivanovic: A $100 Million Woman? - TennisForum.com

Reply
 
LinkBack Thread Tools
post #1 of 53 (permalink) Old Sep 13th, 2008, 03:57 AM Thread Starter
Senior Member
 
Tech1's Avatar
 
Join Date: Mar 2003
Location: united states
Posts: 1,424
                     
Ana Ivanovic: A $100 Million Woman?

September 12, 2008
Ana Ivanovic: A $100 Million Woman?
Posted By:Darren Rovell

Ana Ivanovic is certainly a very good tennis player and she's a gorgeous woman. Having risen to No. 1 at one point this year after winning the French Open, her first Grand Slam victory, Ivanovic's marketing power is on the rise.

So is the 20-year-old Serb the next big bet for the shoe and apparel brands to throw big money at?

Her deal with adidas runs out at the end of 2009, but sources tell CNBC that her management (DH Management's Dan Holzmann and Gavin Versi) are already hearing from companies who are interested in their client, who started out her career with Nike before switching to adidas.

The plan that has been pitched, according to those who have seen the proposals, is a lifetime deal.

Lifetime deals in the industry are typically deals that run to what is projected to be the end of the athlete's playing career. In this case, it's believed that what's being shopped around to Ivanovic's next shoe and apparel suitor is a 10-year guarantee with the potential for Ivanovic to earn additional money in her post-career life as a brand spokesperson.



Verano


Ana Ivanovic


The goal, insiders say, is for Ivanovic to have the ability to earn $10 million in some years from this brand if she plays in most tournaments, becomes No. 1 in the world and consistently wins. If that happens, the contract could be the most lucrative endorsement in the history of women's sports.

The challenge will be for her management team to get as much of that guaranteed as possible.

One source told CNBC that adidas is willing to play on the lifetime deal requirement at around $3.5 million a year for every year she satisfies the minimum playing requirements. Bonuses, it's said, could boost the deal to $5.5 million a year. That number could rise if Team Ivanovic agrees to renew well before the contract is up.

Sources said Nike has at least expressed initial interest. The company is committed to quite a stable of stars including Roger Federer and Rafael Nadal. And any doubts that Maria Sharapova's recent injury would give her less status with the Swoosh were put out when Nike's Cole Haan announced this week that it would be using Sharapova to launch its Cole Haan Sporting line next year.

If there's a slot to fill, it could be the one that could come vacant if recent U.S. Open champ Serena Williams doesn't extend her contract with the brand. Williams' current contract could have been worth up to $56 million over five years, but fell way short due to Williams' inability to always stay at the top of her game. The fact that Nike [NKE 61.92 0.95 (+1.56%) ] hasn't used her in much of its advertising over the years could hint that they won't pony up much of a guarantee for a player who will turn 27 in a couple of weeks.

It's believed Ivanovic has a third suitor, which could be a Chinese company like Li-Ning, Peak and Anta.

More than two million Chinese play tennis at least twice a week, with the number expected to reach six million by 2010, according to figures released by the State General Administration of Sport in China. The administration also says that among people between the ages of 15 to 25, tennis is the second most played sport behind basketball.

Any brand that is willing to pay a big guarantee has to believe that Ivanovic can stay consistent. She lost to the No. 188th player in the world in the second round of the Open this year. It was the biggest upset to a women's No. 1 since 1975. They also have to believe that she has crossover appeal, which isn't that hard to research. She has 4.1 million Google hits and pictures of her, including one from a new shoot with FHM, are all over the Web.

The other value her management team can sell is her web site.There is no athlete in the entire sporting landscape who has a more updated site that that Ivanovic, who is giving her thoughts to her fans at least every couple of days. The site gets an impressive 900,000 unique users a month, which is extremely high for an individual athlete web site.

Update: One source told CNBC that adidas is willing to play on the lifetime deal requirement at around $3.5 million a year for every year she satisfies the minimum playing requirements. Bonuses, it's said, could boost the deal to $5.5 million a year. That number could rise if Team Ivanovic agrees to renew well before the contract is up. But, if those numbers are accurate, adidas might lose out in the battle for Ivanovic.
Tech1 is offline  
Sponsored Links
Advertisement
 
post #2 of 53 (permalink) Old Sep 13th, 2008, 04:09 AM
Senior Member
 
Join Date: Aug 2008
Posts: 17,806
                     
Re: Ana Ivanovic: A $100 Million Woman?

darren rovell is so in love with this girl.

Behind you one million percent Vicky D! You will prevail In Jesus Name. Amen.
21
oliviasmith is offline  
post #3 of 53 (permalink) Old Sep 13th, 2008, 04:14 AM
Senior Member
 
Join Date: Jun 2007
Posts: 1,854
                     
Re: Ana Ivanovic: A $100 Million Woman?

Seeing her recent performance, I doubt she deserves that much.

She just seems to be distracted by other factors, especially the fame.

She should not have lost such easily, considering her ranking.
goldlion is offline  
post #4 of 53 (permalink) Old Sep 13th, 2008, 06:21 AM
Junior Member
 
Join Date: Jun 2007
Posts: 48
                     
Re: Ana Ivanovic: A $100 Million Woman?

Dan Holzmann and Gavin Versi

SoSo_SRB is offline  
post #5 of 53 (permalink) Old Sep 13th, 2008, 07:28 AM
Senior Member
 
mashamaniac's Avatar
 
Join Date: Jul 2006
Location: usa,N.Y
Posts: 1,646
                     
Re: Ana Ivanovic: A $100 Million Woman?

She honestly doesn't deserve that much attention...and i'm sure it's hyped up by this stupid rovell!

Princess Maria Sharapova

Official Bookkeeper of the Maria Mafia
Cheering Tennis Sweeties:


Wozniacki ** Azarenka ** Vaidisova ** Cornet ** Cirstea ** Golovin
mashamaniac is offline  
post #6 of 53 (permalink) Old Sep 13th, 2008, 07:30 AM
Senior Member
 
Nikkiri's Avatar
 
Join Date: Feb 2007
Location: ♕
Posts: 29,193
                     
Re: Ana Ivanovic: A $100 Million Woman?

You just had to post this in GM didn't you.

Maria Kirilenko & Agnieszka Radwanska ♕
You're wrong, I'm right, I'm smart, you're dumb.
Nikkiri is offline  
post #7 of 53 (permalink) Old Sep 13th, 2008, 07:33 AM
Senior Member
 
Max565's Avatar
 
Join Date: Mar 2007
Location: Londres
Posts: 1,388
                     
Re: Ana Ivanovic: A $100 Million Woman?

'only' 3.5 million a year? Then how the hell do athletes like Tiger Woods earn $100 million a year?!

I ♥ Hingis
Max565 is offline  
post #8 of 53 (permalink) Old Sep 13th, 2008, 07:40 AM
Senior Member
 
mashamaniac's Avatar
 
Join Date: Jul 2006
Location: usa,N.Y
Posts: 1,646
                     
Re: Ana Ivanovic: A $100 Million Woman?

Well you can't compare tiger with ana...

Princess Maria Sharapova

Official Bookkeeper of the Maria Mafia
Cheering Tennis Sweeties:


Wozniacki ** Azarenka ** Vaidisova ** Cornet ** Cirstea ** Golovin
mashamaniac is offline  
post #9 of 53 (permalink) Old Sep 13th, 2008, 07:49 AM
Senior Member
 
Max565's Avatar
 
Join Date: Mar 2007
Location: Londres
Posts: 1,388
                     
Re: Ana Ivanovic: A $100 Million Woman?

Seriously, where does the 100mil come from?

I ♥ Hingis
Max565 is offline  
post #10 of 53 (permalink) Old Sep 13th, 2008, 07:49 AM
Senior Member
 
Josh.'s Avatar
 
Join Date: Apr 2006
Location: Gold Coast, Australia.
Posts: 8,780
                     
Re: Ana Ivanovic: A $100 Million Woman?

She looks good in that photo..
Josh. is offline  
post #11 of 53 (permalink) Old Sep 13th, 2008, 07:50 AM
Senior Member
 
Join Date: Dec 2006
Posts: 397
                     
Re: Ana Ivanovic: A $100 Million Woman?

only 3.5$millions / years
in 2007 martina earned 14$millions and she was only 19 wta
and in 2006 she earned 15$millions
martinahfan is offline  
post #12 of 53 (permalink) Old Sep 13th, 2008, 07:58 AM
Senior Member
 
Join Date: Mar 2008
Posts: 1,075
                     
Re: Ana Ivanovic: A $100 Million Woman?

Forbes list of world’s wealthiest tennis players for the past 12 months(prize and endorsement money).

1. Roger Federer: $35 million

2. Maria Sharapova: $26 million

3. Rafael Nadal: $18 million

4. Andy Roddick: $15 million

5. Venus Williams: $15 million

6. Serena Williams: $15 million

7. Justin Henin: $10 million

8. Novak Djokovic: $9.5 million

9. Ana Ivanovic: $8 million

10. James Blake: $7.5 million

http://www.getlisty.com/top-paid-tennis-stars/
Costanza is offline  
post #13 of 53 (permalink) Old Sep 13th, 2008, 08:06 AM
Senior Member
 
mashamaniac's Avatar
 
Join Date: Jul 2006
Location: usa,N.Y
Posts: 1,646
                     
Re: Ana Ivanovic: A $100 Million Woman?

She's way too behind the top female athlete who's masha!! and among female tennis players is at 5th place even behind JH who's retired!!! awful...

Princess Maria Sharapova

Official Bookkeeper of the Maria Mafia
Cheering Tennis Sweeties:


Wozniacki ** Azarenka ** Vaidisova ** Cornet ** Cirstea ** Golovin
mashamaniac is offline  
post #14 of 53 (permalink) Old Sep 13th, 2008, 08:16 AM
Senior Member
 
Join Date: Mar 2008
Posts: 1,075
                     
Re: Ana Ivanovic: A $100 Million Woman?

Quote:
Originally Posted by mashamaniac View Post
She's way too behind the top female athlete who's masha!! and among female tennis players is at 5th place even behind JH who's retired!!! awful...
Costanza is offline  
post #15 of 53 (permalink) Old Sep 13th, 2008, 08:17 AM
Senior Member
 
Nikkiri's Avatar
 
Join Date: Feb 2007
Location: ♕
Posts: 29,193
                     
Re: Ana Ivanovic: A $100 Million Woman?

Quote:
Originally Posted by mashamaniac View Post
She's way too behind the top female athlete who's masha!! and among female tennis players is at 5th place even behind JH who's retired!!! awful...
OMG!!!11111111..

Maria Kirilenko & Agnieszka Radwanska ♕
You're wrong, I'm right, I'm smart, you're dumb.
Nikkiri is offline  
Reply

Quick Reply
Message:
Options

Register Now



In order to be able to post messages on the TennisForum.com forums, you must first register.
Please enter your desired user name, your email address and other required details in the form below.

User Name:
Password
Please enter a password for your user account. Note that passwords are case-sensitive.

Password:


Confirm Password:
Email Address
Please enter a valid email address for yourself.

Email Address:
OR

Log-in









Image Verification
Please enter the six letters or digits that appear in the image opposite.

Registration Image

Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page



Posting Rules  
You may not post new threads
You may post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

 
For the best viewing experience please update your browser to Google Chrome