Sick and Tired of the Inequality! - TennisForum.com
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post #1 of 38 (permalink) Old Jul 26th, 2002, 01:51 AM Thread Starter
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Sick and Tired of the Inequality!

I just did a search to see what television coverage the California Swing is getting in my area. And this is what I saw!


• Tennis - "ATP Mercedes-Benz Cup, First Semifinal"
CSNDC, Sat Jul 27 04:00pm EDT

• Tennis - "ATP Mercedes-Benz Cup, First Semifinal"
CSNDC, Sun Jul 28 01:00am EDT

• Tennis - "ATP Mercedes Benz Cup, Final"
CSNDC, Sun Jul 28 07:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Early Rounds"
ESPN, Mon Jul 29 01:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Early Rounds"
ESPN2, Mon Jul 29 07:00pm EDT

• Tennis - "ATP Mercedes Benz Cup, Final"
CSNDC, Tue Jul 30 12:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Early Rounds"
ESPN, Tue Jul 30 01:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Early Rounds"
ESPN2, Tue Jul 30 10:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto"
ESPN, Wed Jul 31 01:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto"
ESPN2, Wed Jul 31 07:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Early Rounds"
ESPN, Thu Aug 01 01:00pm EDT

• Tennis - "1988: Wilander/Cash"
ESPNCL, Thu Aug 01 01:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Early Rounds"
ESPN, Thu Aug 01 08:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Quarterfinal"
ESPN, Fri Aug 02 01:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Quarterfinal"
ESPN2, Fri Aug 02 07:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, First Semifinal"
ESPN2, Sat Aug 03 01:00pm EDT

• Tennis - "WTA Acura Classic, First Semifinal"
CSNDC, Sat Aug 03 04:00pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Second Semifinal"
ESPN2, Sat Aug 03 07:00pm EDT

• Tennis - "WTA Acura Classic, Second Semifinal"
CSNDC, Sat Aug 03 10:30pm EDT

• Tennis - "ATP Tennis Masters Series - Toronto, Singles Final"
WTVR, Sun Aug 04 01:00pm EDT

• Tennis - "WTA Acura Classic, Singles Final"
WRIC, Sun Aug 04 04:00pm EDT

• Tennis - "ATP Tennis Masters Series - Cincinnati, Early Rounds"
ESPN, Mon Aug 05 08:00pm EDT

• Tennis - "1980 Wimbledon Official Film"
ESPNCL, Tue Aug 06 03:00am EDT

• Tennis - "1980 Wimbledon Official Film"
ESPNCL, Tue Aug 06 11:00am EDT

• Tennis - "ATP Tennis Masters Series - Cincinnati, Early Rounds"
ESPN, Tue Aug 06 01:00pm EDT

Is it me, or is there something terribly wrong with this picture?!
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post #2 of 38 (permalink) Old Jul 26th, 2002, 01:58 AM
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yeah not enough men's tennis on tv...j/k...



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post #3 of 38 (permalink) Old Jul 26th, 2002, 02:06 AM
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That's the sad reality.

I heard the men's Masters Series is sold as a TV package. This mean all 9 events are sold together as one big package to TV stations. They either broadcast all 9 or broadcast nothing. Plus they broadcast these events starting on the first day of the event, not starting at the semi-finals like many of the women's broadcasts.

The women's tour needs to do the same thing. I think they did some of this packaging already with ESPN earlier this year. But it never seems like it's enough for us fans.

It's not that bad for me because I enjoy watching both men's and women's tennis.
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post #4 of 38 (permalink) Old Jul 26th, 2002, 02:10 AM
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It's been that way for years, EC. And with the WTA practically guaranteed the top seeds in the semi's of events, you would think women's tennis would have made serious inroads in tennis television coverage. But they haven't.

Happiness is like a cat. If you try to coax it or call it, it will avoid you. It will never come. But if you pay no attention to it and go about your business, you'll find it rubbing up against your legs and jumping into your lap. - William Bennett

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post #5 of 38 (permalink) Old Jul 26th, 2002, 02:21 AM Thread Starter
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Thanks for the comments.

I know it's been this way for years--but you'd think they get the message! Why do the powers-that-be continue to ignore the stats? The women have been consistently beating the men in the ratings for quite some time now. Yet they pay no attention, and treat the women like second class citizens in terms of airtime...

Amazing stupidity. Guess the ol' boys club is alive and kicking, despite the fact that it's absolutely idiotic in terms of business.

Okay, done ranting. Just get me that tennis channel -- pronto!
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post #6 of 38 (permalink) Old Jul 26th, 2002, 02:27 AM
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well if you search tennis in my area you get Toronto, that's it. No women's tennis at all

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post #7 of 38 (permalink) Old Jul 26th, 2002, 02:39 AM Thread Starter
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Sorry for you angele87.

I just read somewhere that FoxSports is doing a bit of coverage.
So I guess some of my should be directed @ my podunk
cable company whose $65/month digital cable lineup doesn't include FoxSports!!
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post #8 of 38 (permalink) Old Jul 26th, 2002, 02:53 AM
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Geez, the women's doubles is even more popular than the men - get the picture TV execs!
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post #9 of 38 (permalink) Old Jul 26th, 2002, 06:56 AM
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The womens doubles did better then the mens final at Wimbledon, in the USA.

Once again if you asked people in Argentina I have a feeling the response was different.

But people seem to only care about American stats, and ignore the rest of the world for some reason or another.

"The women have been consistently beating the men in the ratings for quite some time now."

I dont debate this, I merely ask for evidence... I hear this time and time again, and time and time again, I repeat "USA stats".

You'll have to excuse my total disregard of the American opinion, but since tennis is an international sport I am interested in what the rest of the world thinks.

As for the coverage-

I agree it isn't fair. I feel the men should get the coverage being given mind you, but that the WTA should somehow market their product better.

The source to blame should not be the mens tour, which is the popular choice (though not in this thread so much), it should be the WTA officials.

It is so easy to say "the women should get this time slot" - it just doesn't work that way.
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post #10 of 38 (permalink) Old Jul 26th, 2002, 06:58 AM
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Just to add -

It is funny for this to come from me, since I see myself as a feminist.
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post #11 of 38 (permalink) Old Jul 26th, 2002, 08:30 AM
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The WTA should create a rule, exactly like on ATP. All top 10 should be in the Masters Series. But on WTA, on Tier I's.

That's why always there is always a Master Series here in Brazil. Tho' we don't have any WTA coverage. ANY!!!!!!!!!! I think with this rule, maybe the TV would get more interested in these tournament, cause with more top players, more high ratings and more interesting matches. Indian Wells and Miami seems to be the only Tier I with almost all top players playing


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post #12 of 38 (permalink) Old Jul 26th, 2002, 11:44 AM
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Becca... the problem is, that even though in the US, women's tennis has much higher ratings, men's tennis is still the one that is being shown all the time.

VENUS
Serena
Lindsay Jelena Maria

Mary : Monica : Svetlana : Sania : Jennifer : Amelie
Roddick : Grosjean : David : Djokovic
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post #13 of 38 (permalink) Old Jul 26th, 2002, 01:55 PM
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Quote:
Originally posted by Rebecca
The womens doubles did better then the mens final at Wimbledon, in the USA.

Once again if you asked people in Argentina I have a feeling the response was different.

...

You'll have to excuse my total disregard of the American opinion,
LOL, so Americans aren't even allowed to complain about OUR OWN TV coverage? earthcrystal wasn't complaining about the broadcast schedule in Argentina.

I don't expect the networks (cable or otherwise) to include social justice in their programming criteria, but I do expect them to broadcast what people want to see. And the rating show that in the US markets, people want to see the women. That they ignore the ratings to show the men is nothing more than pure sexism, even if the WTA's marketing crew ARE incompetent.

Reason is poor propaganda when opposed by the yammering, unceasing lies of shrewd and evil and self-serving men.
--Robert Heinlein
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post #14 of 38 (permalink) Old Jul 26th, 2002, 02:49 PM
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I agree that all the top women should have to play the tier ones in theory. The problem is that Venus and Serena don't like playing the same tournaments together. In regards to Rebecca's comments, gee I did not realize the the television brodcasts in "the rest of the world" were exactly the same as the US broadcasts . Since everyone has already pointed out to you your mistake, there is no need to tell you again I suppose. I believe most people were assuming that everyone could figure out that for this thread's purposes, US television is all that matters as ONLY the US schedule was posted. I am so sorry Earth Crystal, that your television company does not get Foxsports. But ABC is showing the finals of the Acura Classic, and I think Fox Sports is only showing some early rounds of JPMorgan Chase. I must say though, I (even though I seriously dislike men's tennis and find the Weather Channel more exciting) have very little qualms with Toronto and Cincinnati getting more television coverage than the Acura and JP Morgan Chase Classics because the ATP Events are sold in packages, and they are higher tiers. I have a HUGE problem with the Toronto tournament (ATP) getting more coverage than Montreal (WTA) as they are the same tournament except in different weeks! I think that it is about time the WTA has a major restructuring of their prizemoney system (they have too many "tiers" and are not getting enough money from tier 1/2 tournaments), their rules (such as require two top ten players at tier two, and all top 50 players at tier ones), and their ranking system (it is amazingly confusing, they should give a point to every 100 dollars earned or something simple like that), and most importantly, Their advertising and Television broadcastings. They are doing some advertising this summer I know, but the TV coverage really needs to be stepped up. The average American has no idea who most men tennis players are (they know Agassi, maybe Sampras, and possibly Roddick but that is it)! On the Women, they definately know Venus, Serena, Jennifer, Anna, maybe Lindsay, maybe Monica (but most think she retired after the Hamburg incident and are amazed everytime I tell them that she continued to play), maybe Martina, and possibly the Belgians. Obviously the women are outselling the men, but are getting paid less and treated inequally. Do I think it is sexism? Nope. Do I think it is the stupidity of the WTA for not taking advantage of its own popularity? Yes.

Romney/Ryan 2012
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post #15 of 38 (permalink) Old Jul 26th, 2002, 04:41 PM
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I have to agree with Griff. The lack of coverage women's tennis receives in the US has nothing to do the competency of the WTA's marketing department (which is questionable), but everything to do with plain old sexism. I have read a quote from an ESPN exec. who said specifically that they wouldn't pay any rights fees for women's tennis. Yet they pay tens of millions for hockey every year, and hockey now gets less than half the ratings of women's tennis.

On a recent special on Title IX's 30th anniversary, panel member Zina Garrison queiried when women would get "off the back page" in terms of sports coverage. The ESPN producer who was there tried top dance around it by saying "when the interest was there". Was where? As the TV numbers indicate, there is much more interest in women's tennis than many other sports they carry regularly. Women's tennis is pulling up alongside men's college basketball in the ratings.

What that producer really means is that he and the powers-that-be at ESPN don't care for it, so they won't cover it like they do other sports. An example of this is soccer, which gets only half the ratings of hockey. Yet ESPN is determined to promote soccer because a lot of their top guys love soccer. You can't go through an episode of SportsCenter without seeing MLS scores (and usually highlights), but you can go a month or more without seeing a single WTA score. They waste more time than they would need to cover the WTA.

The only women's sports league they give any kind of regular coverage to is the WNBA, and that was only because the NBA used its upcoming contract negotiations to leverage the deal. And even then the NBA made concessions such as shortening the quarters (wouldn't want a WNBA game to run over and hold up some "important" programming, such as the 274th rerun of a World's Strongest Man episode), and having a short season to shoehorn in the summer.

The bulk of the problem lies on the end of the TV networks themselves. Even with the best marketing department around, the WTA faces an uphill battle. Not because of the product, but because of the attitude of those in charge at the networks.
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