FLUSHING, N.Y. & LIVONIA, Mich.--(BUSINESS WIRE)--Fathead®, the fast-growing sports and entertainment brand best-known for its life-size wall graphics, will launch tennis and pop culture phenom Maria Sharapova as the first female athlete and first tennis player to be produced as a Fathead image. The “face that has graced a hundred covers” was photographed in a powerful action shot of her dominating backhand at Wimbledon.
"I am thrilled that Fathead has selected me as the very first female Fathead athlete. I’m looking forward to a great relationship with them. This is very cool,” says Maria of being photographed in her “Biggest” shot yet.
Sharapova’s incredible feats include winning Wimbledon in only her second appearance. She is the second youngest Wimbledon Champion in the open era. In 2006, Maria won the US Open defeating the number one and two seeded players and became the 8th player in history to accomplish the feat in a Grand Slam. These career milestones are certainly reason enough to be considered Fathead worthy but she has also appeared on the cover of Sports Illustrated, Teen Vogue, Vogue Italia, ESPN The Magazine, Forbes, Teen People, W and featured in People Magazine's "50 Most Beautiful People”, which made creating a Fathead likeness of the defending U.S. Open Women’s Champion a natural choice.
Max Eisenbud, Vice President of IMG Tennis, says of the association, “We are very excited about this new relationship between Maria and Fathead. When you are building an athlete’s brand, it is vitally important to reach those young fans that are passionate enough to put athletes they admire on the wall."
Maria has captured the world’s attention with her athleticism, competitiveness and grace. She never gave anyone a chance to describe her as “just another pretty face” because she proceeded to win championships the moment she stepped into the international spotlight.
“Having Maria Sharapova as our first female athlete was an easy decision and a perfect fit,”said Fathead Chief Executive Officer, Brock Weatherup. “She embodies the beauty of sports as a champion athlete, selfless philanthropist and global personality recognized the world over for her performance, style and what we like to call ‘Fattitude’. Maria sets the standard remarkably high for future female Fathead athletes.”
With Maria playing at peak performance, she is an inspiration to people of all ages. Young people now have the ability to bring inspiration into their rooms and have a reminder that their dreams can be realized. The Maria Sharapova image will be approximately 5 feet 8 inches tall by 3 feet wide and will include 6 ancillary items and can be purchased on the company’s Web site, www.fathead.com
, or by calling (877)-FATHEAD, where more than 300 of the best sports and entertainment images can be found. The Sharapova Fathead will also be available on her website, www.mariasharapova.com
A “Fathead” is a bold, cool, and colorful, life-size wall-graphic of sports and entertainment stars. Fathead is an especially popular brand among teens and gift-givers. The 3-D-like, visually-captivating, Fathead product has become the “must-have” item for home décor. A special adhesive backing enables them to be moved from wall to wall, making them a mobile and fun part of any family’s home-environment, and a designer’s dream wall-graphic. Fathead’s sports product line also includes NASCAR race cars, NFL and collegiate football helmets, and collegiate and professional team logos. Other Fathead offerings include Action Sports, the NBA, NHL, Dallas Cowboys Cheerleaders, Sports Illustrated Swimsuit models, Star Wars, Spider-Man, Family Guy and The Simpsons.
Fathead athletes are approximately 6 feet tall by 3 feet wide, helmets are approximately 4 feet tall by 4 feet wide, race cars are about 3 feet high by 7.5 feet wide, while logos vary, ranging from 3 to 4 feet tall by 3 to 4 feet wide.
A high-resolution image of the Maria Sharapova Fathead can be provided upon request.
About Fathead LLC:
The Livonia, Mich.-based company, whose products are commonly referred to as Fatheads, takes pride in connecting fans with their passions. Fathead has become the preferred home, personal and lifestyle décor purchase for sports and entertainment enthusiasts of all ages. The most popular Fathead product line consists of a colorful vinyl wall graphic of popular sports stars, NASCAR race cars and entertainment characters. Fathead LLC maintains license agreements with the NFL and PLAYERS INC., Collegiate Licensing Company, Licensing Resource Group, Inc., MLB and MLBPA, NASCAR, NBA Entertainment, MLS, Action Sports, NHL and NHLPA, Dallas Cowboys Cheerleaders, Lucasfilm, Ltd., Twentieth Century Fox Film Corporation, Gracie Films, Time, Inc., Marvel Characters, Inc., Columbia Pictures Industries, Inc., and Spider-Man 3, the Movie, and WMG. Fatheads can be seen and purchased at www.fathead.com
or 1-877-FATHEAD and will soon be available at preferred retailers throughout the United States.
Fathead LLC is a privately-held company led by Dan Gilbert, chairman and founder of Quicken Loans, the nation’s largest online mortgage lender. Gilbert also is Majority Owner of the NBA’s Cleveland Cavaliers basketball team. Dan and his partners also operate Flash Seats LLC, which replaces physical tickets for sporting events with an electronic approach; and the American Hockey League’s Lake Erie Monsters franchise, that will begin play at Cleveland’s Quicken Loans Arena in the 2007-08 season. Other companies in which Gilbert and his partners have invested include Michigan-based online promotions company e-Prize.