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post #1 of 14 (permalink) Old Sep 14th, 2004, 03:36 PM Thread Starter
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Us Open Ratings

http://seattletimes.nwsource.com/htm...isnotes13.html

FLUSHING, N.Y. — The first all-Russian women's final at the U.S. Open produced the third straight drop in television ratings.

Coverage of Svetlana Kuznetsova's 6-3, 7-5 win over Elena Dementieva drew a preliminary national rating of 2.2 for CBS, down 12 percent from the 2.5 last year when Justine Henin-Hardenne beat fellow Belgian Kim Clijsters for the title.

The rating means an average of 2.2 percent of the country's TV homes tuned in at any given moment. While the preliminary rating for this year's final was down, the actual audience was up — 9.7 million compared with 9.1 million for 2003.

The rating for this year's final and the championship match in 2003 were down sharply from the previous two years, when the Williams sisters faced off for the U.S. Open title.

The 2002 final, when Serena Williams beat older sister Venus in straight sets, had a 5.2 rating. The 2001 match, when Venus beat Serena, drew a 6.8 rating.

The rating is the percentage of all homes with televisions, including those where sets are not in use.

Champion Kuznetsova gets back to work

A few days before she became the U.S. Open champion, Kuznetsova walked into a drizzly night to play her quarterfinal match.

Shifted to outer court No. 11, it was Kuznetsova, opponent Nadia Petrova — and 23 fans at the start. No stats were kept. No major TV coverage. No big deal, by the looks of it.

"I don't have much publicity," she said later that day. "People do not know me as much."




They know the 19-year-old Kuznetsova better after the title match.

"I want success. I want to do something," she said. "I really want people to remember my name."

Kuznetsova missed a chance to win another title yesterday when she and Elena Likhovtseva of Russia lost in doubles 6-4, 7-5 to Virginia Ruano Pascual of Spain and Paola Suarez of Argentina.

At No. 9, Kuznetsova became the tournament's lowest-seeded women's singles champion in the Open era, which began in 1968. She thought it was worth calling her parents in Russia.

"My mom, she didn't watch the match. She said, 'What was the score?' " Kuznetsova said. Told it, her mother responded, "Wow, two sets. That's good."

After finishing that call, doing interviews and accepting congratulations, Kuznetsova did as she always does. She returned to the practice court and, as midnight approached, hit more balls before leaving the grounds.

"After the match, you have to clean up your game," she said. "It doesn't matter if you win the title."
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post #2 of 14 (permalink) Old Sep 14th, 2004, 03:38 PM
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i will rate the final 0.00000 cus lena lost

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post #3 of 14 (permalink) Old Sep 14th, 2004, 03:38 PM
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That's typical of Sveta. Hitting after midnight, instead of celebrating.

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post #4 of 14 (permalink) Old Sep 14th, 2004, 03:40 PM
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b/c the sister vs. sister final was so anticipated in 2001 i think that record will forever stand for the rest of the time tennis is aired. i doubt even the sisters themselves can get a raiting like the one they got in 2001.

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post #5 of 14 (permalink) Old Sep 14th, 2004, 03:42 PM Thread Starter
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I don't quite get this part.[/QUOTE]The rating means an average of 2.2 percent of the country's TV homes tuned in at any given moment. While the preliminary rating for this year's final was down, the actual audience was up — 9.7 million compared with 9.1 million for 2003.[QUOTE]

If the rating was down how can the actual audience be up?Any tv ratings experts on here?
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post #6 of 14 (permalink) Old Sep 14th, 2004, 03:44 PM
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Well....it wasn't as badly watched as the men's final, which they reported
was down 29% from last years.

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post #7 of 14 (permalink) Old Sep 14th, 2004, 04:14 PM
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Quote:
Well....it wasn't as badly watched as the men's final, which they reported was down 29% from last years.
And last year's mens' final was 44% down from the previous year when Agassi and Sampras played the final.

I can't imagine the ratings getting any better in the future unless the American men and women start to win some Slams. I really don't see any American women players coming up any time soon. Lindsay and Jennifer are just about at the end of the line and Venus and Serena don't seem to be able to get their games going, so all Russian Slam finals will be the norm for awhile, with Justine jumping in every now and then.

This isn't good news for tennis fans here in the States because the networks will cut back on coverage if the ratings continue to drop. I don't even want to think about it.
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post #8 of 14 (permalink) Old Sep 15th, 2004, 08:06 AM
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Svetlana is so cute!!
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post #9 of 14 (permalink) Old Sep 15th, 2004, 08:45 AM
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Oh dear... this isn't good for American tennis... I hope ratings go up soon, else it can only be bad w lower sponsorships and prize money...

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post #10 of 14 (permalink) Old Sep 15th, 2004, 08:58 AM
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If Maria had been in it, it would have rated though the roof...

...maybe next year ^_^

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post #11 of 14 (permalink) Old Sep 15th, 2004, 01:57 PM
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The Williams sisters draw in US audiences.

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post #12 of 14 (permalink) Old Sep 16th, 2004, 03:31 PM
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What was showing on the other channels? It had better have been damned good!

Svetlana Kuznetsova vs Elena Dementieva was never going to rate through the roof because a) they're not American and b) they are not the "superstars" of tennis, but to win a 9.7 million national audience was still a pretty good effort for a coupla Russian chicks from old, rinky-dink Moscow.
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post #13 of 14 (permalink) Old Sep 16th, 2004, 05:37 PM
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Quote:
Originally Posted by lemonskin
If Maria had been in it, it would have rated though the roof...

...maybe next year ^_^
No it would not. We need Venus and Serena to send the ratings up.
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post #14 of 14 (permalink) Old Sep 16th, 2004, 06:24 PM
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Quote:
Originally Posted by seabreeze
I don't quite get this part.
The rating means an average of 2.2 percent of the country's TV homes tuned in at any given moment. While the preliminary rating for this year's final was down, the actual audience was up — 9.7 million compared with 9.1 million for 2003.
Quote:


If the rating was down how can the actual audience be up?Any tv ratings experts on here?
It either means there are more homes or more people per home or more homes with TVs or thats the peak number of people watching (there were fewer at the average time - but more at some point in the match ) or that is the total number of people who watched any of it (they switched over but more people looked at some of it) These things are defined to death and probably unreliable anyway.
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